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Morpheos

MORPHotype EcOSystem – design remote definition based on big data morphology and use ecosystem for creative industries

Total Cost €

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EC-Contrib. €

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Partnership

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Outcomes and
results

Morpheos project word cloud

Explore the words cloud of the Morpheos project. It provides you a very rough idea of what is the project "Morpheos" about.

ready validity centralized goods vendor paving self developers creation limits smes sme validated data morphology addons wordpress entrepreneurs big environment morpheos form accessible collection mobile magento play social additional morphotypes broadband learning functionalities db actual realize enterprises refinement ket customers line manufacturing sectors validation smarthpone version commerce world standardized party apps fit identification camera smart algorithm deployment interior creativity ecosystem ons platform expectations prove business customer solution consumers affordable creative indication suggestion web commercial personalized morphotype add demo actually create final groups collect prestashop expand item joomla geographical offers disruptive ecommerce beta matcher customization sw 4g manufacturers solutions fashion plug platforms interaction

Project "Morpheos" data sheet

The following table provides information about the project.

Coordinator	UNIVERSITAT POLITECNICA DE CATALUNYA Organization address address: CALLE JORDI GIRONA 31 city: BARCELONA postcode: 8034 website: www.upc.edu contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.
Coordinator Country	Spain [ES]
Project website	http://www.morpheosproject.eu
Total cost	1˙353˙481 €
EC max contribution	1˙117˙531 € (83%)
Programme	1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
Code Call	H2020-ICT-2016-1
Funding Scheme	IA
Starting year	2017
Duration (year-month-day)	from 2017-01-01 to 2018-12-31

Partnership

Take a look of project's partnership.

#	participants	country	role	EC contrib. [€]
1	UNIVERSITAT POLITECNICA DE CATALUNYA UNIVERSITAT POLITECNICA DE CATALUNYA Organization address address: CALLE JORDI GIRONA 31 city: BARCELONA postcode: 8034 website: www.upc.edu contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.	ES (BARCELONA)	coordinator	239˙187.00
2	I-DEAL S.R.L.C.R. I-DEAL S.R.L.C.R. Organization address address: Via Gustavo di Valdengo 1 city: Biella postcode: 13900 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.	IT (Biella)	participant	255˙412.00
3	HOLONIX SRL HOLONIX SRL Organization address address: CORSO ITALIA 8 city: MEDA (MB) postcode: 20821 website: www.holonix.it contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.	IT (MEDA (MB))	participant	180˙162.00
4	INSTITUTO TECNOLOGICO METALMECANICO, MUEBLE, MADERA, EMBALAJE Y AFINES-AIDIMME INSTITUTO TECNOLOGICO METALMECANICO, MUEBLE, MADERA, EMBALAJE Y AFINES-AIDIMME Organization address address: CALLE LEONARDO DA VINCI 38 PARQUE TECNOLOGICO city: PATERNA VALENCIA postcode: 46980 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.	ES (PATERNA VALENCIA)	participant	164˙793.00
5	TECHNISCHE UNIVERSITAET MUENCHEN TECHNISCHE UNIVERSITAET MUENCHEN Organization address address: Arcisstrasse 21 city: MUENCHEN postcode: 80333 website: www.tu-muenchen.de contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.	DE (MUENCHEN)	participant	163˙000.00
6	FRATELLI PIACENZA S.P.A. FRATELLI PIACENZA S.P.A. Organization address address: REGIONE CISI city: POLLONE postcode: 13814 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.	IT (POLLONE)	participant	114˙975.00

Map

Project objective

The objective of Morpheos is to create in EU a centralized open ecosystem based on consumer morphology where creative enterprises can have access to knowledge about customers expectations and need (“customization knowledge” in the following) to enhance their creativity and design processes. It will address the needs of EU creative SME manufacturers, consumers and creative web developers and entrepreneurs. Based on the analysis of actual solutions limits, Morpheos offers a different disruptive approach, exploiting actually available KET (smart mobile, 4G broadband), open ecosystem approach and social interaction not possible in the past. Specific objectives are: deployment of MORPHEOS PLATFORM for item suggestion based on unique identification of the customer and morphotype DB, in form of plug&play addons for major e-commerce platforms (Wordpress, Joomla, Magento, Prestashop) to be affordable, accessible to SMEs and fit for high design goods produced in EU; SMARTHPONE AND MOBILE MEASURE COLLECTION exploiting in commercial environment mobile camera potential to collect consumer measures, fully integrated with the addons; refinement, validation and implementation of the self-learning MATCHER algorithm for item personalized indication; DEMO AND SCALE-UP use in operational environment, paving the way to commercial exploitation; creation of a standardized unique BIG DATA of morphotypes of all geographical groups of on-line world consumers and products; the MORPHEOS ECOSYSTEM ready for third party additional solutions and apps by web entrepreneurs to exploit the potential of the sw with new functionalities and to expand its use to other sectors. The final objective is to realize a “beta” version of the platform and of add-ons for the major ecommerce platforms, validated in real business environment by SME vendor end users and consumers in fashion and interior design sectors, to prove the validity of the solution in 2 major creative EU manufacturing sectors.

Deliverables

List of deliverables.
Business case â€“ final revision	Documents, reports	2019-07-18 20:47:45
Project website	Websites, patent fillings, videos etc.	2019-07-18 20:47:45
Business case presentation & full set of requirements, version 2	Documents, reports	2019-07-18 20:47:45
Expected impact and validation plans	Documents, reports	2019-07-18 20:47:45
Business case presentation & full set of requirements, version 1	Documents, reports	2019-07-18 20:47:45
Public show of the prototype on the Morpheos website	Demonstrators, pilots, prototypes	2019-07-18 20:47:45

Take a look to the deliverables list in detail: detailed list of Morpheos deliverables.

Are you the coordinator (or a participant) of this project? Plaese send me more information about the "MORPHEOS" project.

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Send me an email (fabio@fabiodisconzi.com) and I put them in your project's page as son as possible.

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The information about "MORPHEOS" are provided by the European Opendata Portal: CORDIS opendata.

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