PHEME
Computing Veracity Across Media, Languages, and Social Networks
| Coordinatore | THE UNIVERSITY OF SHEFFIELD
Organization address
address: New Spring House, 231 Glossop Road contact info |
| Nazionalità Coordinatore | United Kingdom [UK] |
| Totale costo | 4˙269˙938 € |
| EC contributo | 2˙916˙000 € |
| Programma | FP7-ICT
Specific Programme "Cooperation": Information and communication technologies |
| Code Call | FP7-ICT-2013-10 |
| Funding Scheme | CP |
| Anno di inizio | 2014 |
| Periodo (anno-mese-giorno) | 2014-01-01 - 2016-12-31 |
Partecipanti
| # | ||||
|---|---|---|---|---|
| 1 |
THE UNIVERSITY OF SHEFFIELD
Organization address
address: New Spring House, 231 Glossop Road contact info |
UK (Sheffield) | coordinator | 0.00 |
| 2 |
ATOS SPAIN SA
Organization address
address: Calle de Albarracin contact info |
ES (Madrid) | participant | 0.00 |
| 3 |
I-HUB LIMITED
Organization address
address: NGONG ROAD BISHOP MAGUA BUILDING 4TH FLOOR contact info |
KE (NAIROBI) | participant | 0.00 |
| 4 |
KING'S COLLEGE LONDON
Organization address
address: Strand contact info |
UK (LONDON) | participant | 0.00 |
| 5 |
MODUL UNIVERSITY VIENNA GMBH
Organization address
address: AM KAHLENBERG contact info |
AT (WIEN) | participant | 0.00 |
| 6 |
ONTOTEXT AD
Organization address
address: Tsarigradsko Shosse contact info |
BG (Sofia) | participant | 0.00 |
| 7 |
SCHWEIZERISCHE RADIO-UND FERNSEHGESELLSCHAFT ASSOCIATION
Organization address
address: GIACOMETTISTRASSE contact info |
CH (BERN) | participant | 0.00 |
| 8 |
THE UNIVERSITY OF WARWICK
Organization address
address: Kirby Corner Road - University House contact info |
UK (COVENTRY) | participant | 0.00 |
| 9 |
UNIVERSITAET DES SAARLANDES
Organization address
address: Campus contact info |
DE (SAARBRUECKEN) | participant | 0.00 |
Mappa
Word cloud
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Obiettivo del progetto (Objective)
Social media poses three major computational challenges, dubbed by Gartner the 3Vs of big data: volume, velocity, and variety. Content analytics methods have faced additional difficulties, arising from the short, noisy, and strongly contextualised nature of social media. In order to address the 3Vs of social media, new language technologies have emerged, e.g. using locality sensitive hashing to detect breaking news stories from media streams (volume), predicting stock market movements from microblog sentiment (velocity), and recommending blogs and news articles based on user content (variety).
PHEME will focus on a fourth crucial, but hitherto largely unstudied, challenge: veracity. It will model, identify, and verify phemes (internet memes with added truthfulness or deception), as they spread across media, languages, and social networks.
PHEME will achieve this by developing novel cross-disciplinary social semantic methods, combining document semantics, a priori large-scale world knowledge (e.g. Linked Open Data) and a posteriori knowledge and context from social networks, cross-media links and spatio-temporal metadata. Key novel contributions are dealing with multiple truths, reasoning about rumour and the temporal validity of facts, and building longitudinal models of users, influence, and trust.
Results will be validated in two high-profile case studies: healthcare and digital journalism. The techniques will be generic with many business applications, e.g. brand and reputation management, customer relationship management, semantic search and knowledge management. In addition to its high commercial relevance, PHEME will also benefit society and citizens by enabling government organisations to keep track of and react to rumours spreading online.
PHEME addresses Objective ICT-2013.4.1 Content analytics and language technologies; a) cross-media analytics.