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UNIGEM

Next Generation ‘Unified Guest Engagement System’ for Smart Hospitality Services and Unparalleled Guest Loyalty.

Total Cost €

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EC-Contrib. €

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Partnership

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 UNIGEM project word cloud

Explore the words cloud of the UNIGEM project. It provides you a very rough idea of what is the project "UNIGEM" about.

subcontractors    operations    ecosystems    consumption    agents    symbiotic    85    quality    period    uniqueness    unified    cloud    enhanced    specialized    big    baseline    analytics    hstech    industry    introduces    engagement    paradigm    worst    tsps    optimized    ranging    experiences    federated    rewards    participate    automating    investing    engine    innovation    customer    respectively    platform    evaluation    integrate    local    stimulate    business    cultural    single    irr    relies    economic    dominance    fulfilling    company    ecosystem    otas    p1    expects    scenario    online    personalization    satisfaction    interconnecting    loyalty    last    months    travel    tastes    expanding    point    time    bookings    hotels    enjoy    destination    quantified    generation    extrapolates    effortless    proven    revenue    feasibility    disruptive    winning    deploy    guest    guests    communities    service    unigem    individualization    image    individualized    solution    employment    ultimately    31    personal    outstanding    hospitality    npv    uses    culture    benefits    tourism    generating    oriented    operation    35m    interaction    award    providers    demonstrates    brand    hotel    consultancy    15m    data   

Project "UNIGEM" data sheet

The following table provides information about the project.

Coordinator
TECHNOLOGIKES LYSEIS CH KAI S ANONIMI ETAIRIA 

Organization address
address: 36 ODOS LEOFOROS VOULIAGMENIS
city: ATHINA
postcode: 16777
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Greece [EL]
 Project website http://www.m-hospitality.com/unigem
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2017
 Duration (year-month-day) from 2017-06-01   to  2017-11-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    TECHNOLOGIKES LYSEIS CH KAI S ANONIMI ETAIRIA EL (ATHINA) coordinator 50˙000.00

Map

 Project objective

The proposed innovation project aims to deploy HSTech’s next generation disruptive ‘Unified Guest Engagement System’ (UNIGEM) that relies on the company’s proven and award winning cloud-based guest engagement platform: ‘m-hospitality’ which demonstrates outstanding results by generating increased revenue for hotels, improved guest satisfaction, optimized operations, enhanced brand image and loyalty, and improved quality of customer service. As such, UNIGEM introduces a new paradigm in the travel sector by expanding and automating the operation of local business ecosystems in hospitality and tourism sector. Ultimately, the proposed solution challenges the dominance of Online Travel Agents (OTAs) by interconnecting hotels and Tourism Service Providers (TSPs) under a federated loyalty programme, creating this way a single point of access for guest bookings. UNIGEM uses big data technology to integrate hotel and TSPs data, and data from their interaction with guests. Through its advanced analytics engine it extrapolates on personal tastes and needs and through real-time data evaluation, it enables guests to enjoy individualized experiences leading this way the hospitality industry from personalization to individualization. UNIGEM will stimulate an ecosystem-oriented symbiotic business culture between hotels & TSPs, driven by quantified economic benefits. Guests will also enjoy fulfilling experiences through effortless interaction with service providers, while winning rewards from service consumption. In addition, UNIGEM will increase employment opportunities in local communities and promote the cultural uniqueness of each destination. By investing in UNIGEM HSTech expects an NPV ranging from 15M€ to 35M€ & IRR from 31% to 85% (worst-case and baseline scenario respectively) over a 5 year period. Phase 1 will last 6 months to address 5 specific aspects of the overall feasibility. A leading research institute & a specialized consultancy participate in P1 as subcontractors.

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The information about "UNIGEM" are provided by the European Opendata Portal: CORDIS opendata.

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