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UNIGEM

Next Generation ‘Unified Guest Engagement System’ for Smart Hospitality Services and Unparalleled Guest Loyalty.

Total Cost €

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EC-Contrib. €

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Partnership

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 UNIGEM project word cloud

Explore the words cloud of the UNIGEM project. It provides you a very rough idea of what is the project "UNIGEM" about.

local    point    industry    providers    hospitality    worst    dominance    introduces    cultural    disruptive    guests    otas    innovation    brand    generating    months    demonstrates    data    solution    tourism    optimized    participate    effortless    unigem    service    interaction    subcontractors    engine    fulfilling    ultimately    customer    proven    destination    quantified    scenario    bookings    outstanding    cloud    oriented    hstech    relies    online    experiences    satisfaction    ecosystem    paradigm    platform    interconnecting    ranging    enhanced    culture    operations    period    employment    generation    time    integrate    expects    15m    individualized    specialized    winning    irr    unified    feasibility    last    uniqueness    single    35m    uses    stimulate    agents    hotel    revenue    economic    loyalty    hotels    investing    guest    baseline    rewards    npv    tsps    enjoy    symbiotic    personalization    company    consumption    analytics    85    deploy    big    federated    expanding    award    evaluation    ecosystems    individualization    p1    engagement    consultancy    automating    31    personal    quality    operation    respectively    business    image    extrapolates    benefits    tastes    communities    travel   

Project "UNIGEM" data sheet

The following table provides information about the project.

Coordinator
TECHNOLOGIKES LYSEIS CH KAI S ANONIMI ETAIRIA 

Organization address
address: 36 ODOS LEOFOROS VOULIAGMENIS
city: ATHINA
postcode: 16777
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Greece [EL]
 Project website http://www.m-hospitality.com/unigem
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2017
 Duration (year-month-day) from 2017-06-01   to  2017-11-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    TECHNOLOGIKES LYSEIS CH KAI S ANONIMI ETAIRIA EL (ATHINA) coordinator 50˙000.00

Map

Leaflet | Map data © OpenStreetMap contributors, CC-BY-SA, Imagery © Mapbox

 Project objective

The proposed innovation project aims to deploy HSTech’s next generation disruptive ‘Unified Guest Engagement System’ (UNIGEM) that relies on the company’s proven and award winning cloud-based guest engagement platform: ‘m-hospitality’ which demonstrates outstanding results by generating increased revenue for hotels, improved guest satisfaction, optimized operations, enhanced brand image and loyalty, and improved quality of customer service. As such, UNIGEM introduces a new paradigm in the travel sector by expanding and automating the operation of local business ecosystems in hospitality and tourism sector. Ultimately, the proposed solution challenges the dominance of Online Travel Agents (OTAs) by interconnecting hotels and Tourism Service Providers (TSPs) under a federated loyalty programme, creating this way a single point of access for guest bookings. UNIGEM uses big data technology to integrate hotel and TSPs data, and data from their interaction with guests. Through its advanced analytics engine it extrapolates on personal tastes and needs and through real-time data evaluation, it enables guests to enjoy individualized experiences leading this way the hospitality industry from personalization to individualization. UNIGEM will stimulate an ecosystem-oriented symbiotic business culture between hotels & TSPs, driven by quantified economic benefits. Guests will also enjoy fulfilling experiences through effortless interaction with service providers, while winning rewards from service consumption. In addition, UNIGEM will increase employment opportunities in local communities and promote the cultural uniqueness of each destination. By investing in UNIGEM HSTech expects an NPV ranging from 15M€ to 35M€ & IRR from 31% to 85% (worst-case and baseline scenario respectively) over a 5 year period. Phase 1 will last 6 months to address 5 specific aspects of the overall feasibility. A leading research institute & a specialized consultancy participate in P1 as subcontractors.

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The information about "UNIGEM" are provided by the European Opendata Portal: CORDIS opendata.

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