Opendata, web and dolomites

Demographica SIGNED

Helping marketing campaigns go viral

Total Cost €

0

EC-Contrib. €

0

Partnership

0

Views

0

Project "Demographica" data sheet

The following table provides information about the project.

Coordinator
STHAR SA 

Organization address
address: EPFL INNOVATION PARK BATIMENT C
city: LAUSANNE
postcode: 1015
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Switzerland [CH]
 Project website http://www.kidodynamics.com
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2017
 Duration (year-month-day) from 2017-12-01   to  2018-03-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    STHAR SA CH (LAUSANNE) coordinator 50˙000.00

Map

 Project objective

Marketers want to create buzz, but it’s not always so easy. For a marketing message to spread like wildfire, not only does it have to reach the target audience, but it also has to be well-timed and well-placed. SThAR has developed algorithms that improve the chances of getting it right. The Ecole Polytechnique Federale de Lausanne spin-off developed DEMOGRAPHICA software capable of identifying where and when to deliver a message most effectively and create buzz both on traditional (offline) and online media such as social media. The software developed by the start-up offers both geographic and temporal targeting for electoral and advertising campaigns. The ideal times and places are not necessarily remarkable in terms of the number of people directly reached, but these people are connected to others, who are in turn connected to others. The resulting dynamic increases the message’s impact. DEMOGRAPHICA allows to scale the execution of F2F campaigns improving the impact and reducing the costs. The challenge for DEMOGRAPHICA is to become the tool for optimizing and managing face-to-face (F2F) street campaign reducing the cost while increasing the impact. The main commercial objective is to achieve the 15% of the European fundraising market (11.5M € revenue) in 3 years at a 0,3% fee.

Are you the coordinator (or a participant) of this project? Plaese send me more information about the "DEMOGRAPHICA" project.

For instance: the website url (it has not provided by EU-opendata yet), the logo, a more detailed description of the project (in plain text as a rtf file or a word file), some pictures (as picture files, not embedded into any word file), twitter account, linkedin page, etc.

Send me an  email (fabio@fabiodisconzi.com) and I put them in your project's page as son as possible.

Thanks. And then put a link of this page into your project's website.

The information about "DEMOGRAPHICA" are provided by the European Opendata Portal: CORDIS opendata.

More projects from the same programme (H2020-EU.2.1.1.;H2020-EU.2.3.1.)

Starcounter (2017)

In-Memory Computing and Artificial Intelligence Platform for Building Next Generation Enterprise Software

Read More  

oWBI (2018)

Osmotic Wearable Bolus Injector (oWBI) for viscous drug delivery

Read More  

scanvid (2017)

ScanVid - One-Click Integrated Access to Product-related Digital Content

Read More