BUMILLA

Business Model Innovation in Living Labs

Coordinatore	INSERO E-MOBILITY AS    more  Organization address address: CHR M OSTERGAARDS VEJ 4 city: HORSENS postcode: 8700 contact info Titolo: Ms. Nome: Mai Louise Cognome: Agerskov Email: send email Telefono: +45 41770144
Nazionalità Coordinatore	Denmark [DK]
Totale costo	740˙139 €
EC contributo	740˙139 €
Programma	FP7-PEOPLE Specific programme "People" implementing the Seventh Framework Programme of the European Community for research, technological development and demonstration activities (2007 to 2013)
Code Call	FP7-PEOPLE-2012-IAPP
Funding Scheme	MC-IAPP
Anno di inizio	2013
Periodo (anno-mese-giorno)	2013-01-01   -   2016-12-31

 Partecipanti

#	participant	country	role	EC contrib. [€]
1	INSERO E-MOBILITY AS  Organization address address: CHR M OSTERGAARDS VEJ 4 city: HORSENS postcode: 8700 contact info Titolo: Ms. Nome: Mai Louise Cognome: Agerskov Email: send email Telefono: +45 41770144	DK (HORSENS)	coordinator	446˙431.16
2	ASTON UNIVERSITY  Organization address address: ASTON TRIANGLE city: BIRMINGHAM postcode: B4 7ET contact info Titolo: Mr. Nome: Brian Cognome: Price Email: send email Telefono: +44 1212043531	UK (BIRMINGHAM)	participant	153˙499.28
3	GOETEBORGS UNIVERSITET  Organization address address: VASAPARKEN city: GOETEBORG postcode: 405 30 contact info Titolo: Dr. Nome: Belhaj Cognome: Mohammed Email: send email Telefono: +46 31 786 6472	SE (GOETEBORG)	participant	140˙209.23

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 Obiettivo del progetto (Objective)

'The principle aim of the BUMILLA research programme is to create a long term strategic partnership between the School of Engineering & Applied Science at Aston University (AU), the University of Gothenburg School of Business, Economics and Law (UG) and Insero E-Mobility (IEM) an entrepreneurial SME dedicated to changing the international EV landscape through the innovative use of living labs.

The partners enter the project aspiring to strengthen their knowledge and expertise through a cross-disciplinary collaboration aiming at enabling a wider scale take up of EV technologies.

This will be achieved through an exchange of personnel between the two universities and the SME and the temporary recruitment of an experienced researcher.

The project contains a state-of-the-art research programme, systematic knowledge transfer and an impact scheme that collectively has the potential to strengthen the competitiveness of the European Union in the field of EV technology uptake in relation to international competitors.

The research programme contains three overall S&T objectives within the general aim of enabling a wider scale take up of EV technologies:

S&T O1: To conduct multidisciplinary research on product user profiles in living lab product testing (the role of technology architecture) S&T O2: To develop a framework for business model innovation in living lab settings (the role of business models) S&T O3: To experiment with public-private partnership (PPP) models supporting a combined technology and business model approach (the role of the coherent framework).'