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NISIHealth SIGNED

Digital Nudges, Incentives and Social Influence in Habit Formation of a Global Health Behaviour

Total Cost €

0

EC-Contrib. €

0

Partnership

0

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 NISIHealth project word cloud

Explore the words cloud of the NISIHealth project. It provides you a very rough idea of what is the project "NISIHealth" about.

behaviors    theory    agencies    questions    people    habit    physical    recurring    behavioral    world    datasets    behavior    causal    social    historical    setting    public    motivated    statistics    experiments    risks    death    sustained    predict    ignorance    action    incentives    understand    imposed    theoretic    goals    digital    policy    fellow    randomized    exercise    insensitivity    context    arrangements    preventable    implications    predictability    economic    media    company    surveys    exercising    extensive    validate    outcome    globally    nudges    lack    unlikely    global    qualification    groundbreaking    difficulties    enhances    union    markers    fitness    shape    repeated    expertise    individuals    reduce    host    influence    reverse    relationships    habits    forming    cues    supervision    fidelity    encounter    activation    start    complementarity    age    tracking    regularity    health    device    guarantee    empirical    retention    individual    automaticity    frequently    environment   

Project "NISIHealth" data sheet

The following table provides information about the project.

Coordinator
UNIVERSITY OF CYPRUS 

Organization address
address: KALLIPOLEOS STREET 75
city: NICOSIA
postcode: 1678
website: www.ucy.ac.cy

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Cyprus [CY]
 Total cost 163˙648 €
 EC max contribution 163˙648 € (100%)
 Programme 1. H2020-EU.1.3.2. (Nurturing excellence by means of cross-border and cross-sector mobility)
 Code Call H2020-MSCA-IF-2017
 Funding Scheme MSCA-IF-EF-ST
 Starting year 2019
 Duration (year-month-day) from 2019-02-01   to  2021-01-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    UNIVERSITY OF CYPRUS CY (NICOSIA) coordinator 163˙648.00

Map

 Project objective

The lack of physical activity is a leading cause of preventable death globally. For most people, failure to exercise is unlikely to be due to ignorance or lack of interest. While individuals are frequently motivated to start exercising in order to reduce and reverse different health risks, they often encounter difficulties in forming a sustained behavioral change--a habit. Habits are behaviors repeated in the same setting. They are characterized by activation by recurring context cues, insensitivity to short-term changes in goals, and other markers of automaticity. This action aims: A. to develop information-theoretic measures of regularity and predictability in fitness behavior which can be used as new measures of habits that better predict future retention, B. to understand the role of digital nudges and economic incentives in fitness habit formation and C. to investigate how social influence enhances individual habit formation in the age social media. To assess these research questions, the fellow -- in collaboration with a global exercise tracking company -- will device methodologies currently used in information theory and statistics on large scale historical individual datasets of fitness activity. In addition, the action will make extensive use of surveys and high fidelity randomized control experiments to validate empirical results and establish causal relationships. The complementarity between the expertise of supervision and the fellow’s qualification as well as the arrangements and environment provided by the host institution guarantee the success of this groundbreaking and timely project as well as an effective dissemination and utilization of the expected outcome. The conclusions of the proposed action could have important implications to health agencies in European Union and around the world, and may shape the way public health policy is imposed.

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The information about "NISIHEALTH" are provided by the European Opendata Portal: CORDIS opendata.

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