Opendata, web and dolomites

INDEXAR SIGNED

DEVELOPING A SCALABLE MOBILE AR BROWSER

Total Cost €

0

EC-Contrib. €

0

Partnership

0

Views

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Project "INDEXAR" data sheet

The following table provides information about the project.

Coordinator
MO'REAL UNIVERSE SRL 

Organization address
address: CALEA CIRCUMVALATIUNII 2-4 BIROUL 104 ETAJ 1
city: TIMISOARA
postcode: 300013
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Romania [RO]
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2020
 Duration (year-month-day) from 2020-01-01   to  2020-06-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    MO'REAL UNIVERSE SRL RO (TIMISOARA) coordinator 50˙000.00

Map

 Project objective

There is a global effort to increase the adoption rate of the Augmented Reality (AR) technology (Wikitude, Vuforia and recently Apple and Google), but things are still going slow. Some of these barriers are related to app development: the complex technical solution needed to be developed (6-12 months), the costs they imply (30K – 90K EUR). A well documented and implemented UX/UI design also contributes to those high costs and long terms of delivery. Then there are other costs and effort that add up, like content creation, maintenance, updates, marketing, retention. At the present moment, this technology is accessible only to big companies that have de budgets and the skilled teams to create and deliver AR experiences to their communities. We have identified an opportunity to disrupt this model and make the technology accessible also to SMEs, at better costs (approx. 1000EUR/ experience) in a matter of minutes through a SaaS solution – indexAR. indexAR is made of a web platform that helps content owners/creators (companies, advertisers, freelancers) become Authors of AR experiences at better costs and deliver them to their communities (Audiences) in a mater of minutes, through a free iOS and Android Mobile app.

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The information about "INDEXAR" are provided by the European Opendata Portal: CORDIS opendata.

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