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MAGELLAN SIGNED

MAGELLAN. The World, Your Playground!

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EC-Contrib. €

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Partnership

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 MAGELLAN project word cloud

Explore the words cloud of the MAGELLAN project. It provides you a very rough idea of what is the project "MAGELLAN" about.

unlocked    profits    next    millions    networking    removing    marketing    becomes    mixed    world    education    business    stemming    harnessing    until    games    geo    complement    exus    involve    place    authors    tapping    big    competing    rapid    redefines    applicants    dollars    linear    commercialization    ecosystem    drive    self    fp7    worldwide    positioning    realities    lifestyle    lbes    outputs    platform    loba    ready    ups    amazon    ranging    start    domains    experiences    informative    magellan    roadblocks    alike    expertise    advent    magic    companies    interactive    generation    24    thing    requested    scenario    sustainable    indicated    google    invested    entertaining    interfaces    global    promotion    esteemed    industrial    people    likes    complexity    collaborating    combination    tourism    ingress    inherent    inconito    partnership    strategy    software    mobile    excellent    forms    leap    leveraging    educational    residing    simulation    location    multiple    dxt    first    creation    skills    effort    barriers    adoption    entity    slow    transport    heritage    cultural    facebook    market    codeless    marginal    acquisition    creativity    apple    propositions   

Project "MAGELLAN" data sheet

The following table provides information about the project.

Coordinator
EXUS SOFTWARE LTD 

Organization address
address: OLD BROAD STREET 25 TOWER 42
city: LONDON
postcode: EC2N 1PB
website: www.exus.co.uk

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country United Kingdom [UK]
 Project website http://magellan-fti.eu
 Total cost 2˙526˙250 €
 EC max contribution 1˙733˙375 € (69%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2. (PRIORITY 'Industrial leadership')
 Code Call H2020-FTIPilot-2015-1
 Funding Scheme IA
 Starting year 2016
 Duration (year-month-day) from 2016-06-01   to  2018-05-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    EXUS SOFTWARE LTD UK (LONDON) coordinator 616˙875.00
2    DIGINEXT FR (AIX EN PROVENCE) participant 662˙375.00
3    SAS INCONITO FR (TOULOUSE) participant 255˙500.00
4    GLOBAZ, S.A. PT (OLIVEIRA DE AZEMEIS) participant 198˙625.00

Map

 Project objective

Next-generation location-based experiences (LBEs) will involve multiple participants in mixed realities taking place in the real world, evolving according to a non-linear interactive scenario, and involving multiple users collaborating or competing. They will take multiple forms ranging from informative, educational and entertaining in multiple domains such as cultural heritage, tourism, transport, education, lifestyle etc. They are set to be the next big thing in IT as indicated by the millions of dollars invested by the likes of Google, Amazon, Facebook and Apple in the development of such experiences (e.g. Ingress) or the acquisition of start-ups (e.g. Magic Leap). Some roadblocks however slow down their advent. The complexity and cost of their development, requires a combination of high expertise in multiple domains (e.g. software development, networking, geo-positioning, simulation, user interfaces). MAGELLAN redefines LBEs on mobile devices worldwide, by leveraging a codeless platform for the rapid and cost-effective creation and promotion of LBEs/games, harnessing a global ecosystem of authors. By removing inherent barriers, MAGELLAN aims at tapping at the unlocked value residing within the creativity of people and organizations alike. MAGELLAN is a 24-month activity, leading to a market-ready product and a new business entity to drive the adoption and scale-up of the platform and the value propositions stemming from that. Based on the excellent outputs of the MAGELLAN FP7 Project and their long-standing partnership, the two main industrial applicants (EXUS, DXT) will drive the platform towards commercialization. A partnership has been established with LOBA and INCONITO, two esteemed marketing and business strategy companies, to complement the effort with the necessary skills that will help drive adoption. The funding requested will support the first steps towards commercialization until the business becomes self-sustainable (even at marginal profits).

 Deliverables

List of deliverables.
Ecosystem & Early Adoption Report v.1 Documents, reports 2019-04-04 17:35:01
Marketing Report v.2 Documents, reports 2019-04-04 17:35:08
User Feedback Report v.3 Documents, reports 2019-04-04 17:35:05
Ecosystem & Early Adoption Report v.2 Documents, reports 2019-04-10 09:23:36
User Feedback Report v.2 Documents, reports 2019-04-10 09:23:28
Marketing Report v.1 Documents, reports 2019-05-30 17:28:23
User Feedback Report v.1 Documents, reports 2019-05-30 17:28:25
Promotional Material & Branding Websites, patent fillings, videos etc. 2019-05-30 17:28:23

Take a look to the deliverables list in detail:  detailed list of MAGELLAN deliverables.

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The information about "MAGELLAN" are provided by the European Opendata Portal: CORDIS opendata.

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