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MAGELLAN SIGNED

MAGELLAN. The World, Your Playground!

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EC-Contrib. €

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 MAGELLAN project word cloud

Explore the words cloud of the MAGELLAN project. It provides you a very rough idea of what is the project "MAGELLAN" about.

heritage    tapping    complexity    realities    ingress    unlocked    linear    propositions    global    skills    magic    google    world    entertaining    people    transport    companies    advent    indicated    domains    exus    slow    residing    creation    strategy    geo    big    inconito    mobile    redefines    adoption    software    simulation    combination    games    apple    removing    marketing    next    forms    becomes    facebook    interfaces    ready    interactive    thing    requested    profits    ecosystem    authors    magellan    lifestyle    until    sustainable    self    location    likes    marginal    outputs    networking    codeless    lbes    barriers    leveraging    business    harnessing    esteemed    fp7    creativity    excellent    applicants    platform    entity    informative    scenario    effort    dxt    promotion    loba    expertise    rapid    stemming    first    experiences    generation    start    tourism    cultural    ranging    commercialization    place    education    market    drive    amazon    inherent    millions    partnership    dollars    worldwide    ups    roadblocks    positioning    alike    collaborating    invested    educational    complement    leap    involve    24    mixed    acquisition    multiple    competing    industrial   

Project "MAGELLAN" data sheet

The following table provides information about the project.

Coordinator
EXUS SOFTWARE LTD 

Organization address
address: OLD BROAD STREET 25 TOWER 42
city: LONDON
postcode: EC2N 1PB
website: www.exus.co.uk

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country United Kingdom [UK]
 Project website http://magellan-fti.eu
 Total cost 2˙526˙250 €
 EC max contribution 1˙733˙375 € (69%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2. (PRIORITY 'Industrial leadership')
 Code Call H2020-FTIPilot-2015-1
 Funding Scheme IA
 Starting year 2016
 Duration (year-month-day) from 2016-06-01   to  2018-05-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    EXUS SOFTWARE LTD UK (LONDON) coordinator 616˙875.00
2    DIGINEXT FR (AIX EN PROVENCE) participant 662˙375.00
3    SAS INCONITO FR (TOULOUSE) participant 255˙500.00
4    GLOBAZ, S.A. PT (OLIVEIRA DE AZEMEIS) participant 198˙625.00

Map

 Project objective

Next-generation location-based experiences (LBEs) will involve multiple participants in mixed realities taking place in the real world, evolving according to a non-linear interactive scenario, and involving multiple users collaborating or competing. They will take multiple forms ranging from informative, educational and entertaining in multiple domains such as cultural heritage, tourism, transport, education, lifestyle etc. They are set to be the next big thing in IT as indicated by the millions of dollars invested by the likes of Google, Amazon, Facebook and Apple in the development of such experiences (e.g. Ingress) or the acquisition of start-ups (e.g. Magic Leap). Some roadblocks however slow down their advent. The complexity and cost of their development, requires a combination of high expertise in multiple domains (e.g. software development, networking, geo-positioning, simulation, user interfaces). MAGELLAN redefines LBEs on mobile devices worldwide, by leveraging a codeless platform for the rapid and cost-effective creation and promotion of LBEs/games, harnessing a global ecosystem of authors. By removing inherent barriers, MAGELLAN aims at tapping at the unlocked value residing within the creativity of people and organizations alike. MAGELLAN is a 24-month activity, leading to a market-ready product and a new business entity to drive the adoption and scale-up of the platform and the value propositions stemming from that. Based on the excellent outputs of the MAGELLAN FP7 Project and their long-standing partnership, the two main industrial applicants (EXUS, DXT) will drive the platform towards commercialization. A partnership has been established with LOBA and INCONITO, two esteemed marketing and business strategy companies, to complement the effort with the necessary skills that will help drive adoption. The funding requested will support the first steps towards commercialization until the business becomes self-sustainable (even at marginal profits).

 Deliverables

List of deliverables.
Ecosystem & Early Adoption Report v.1 Documents, reports 2019-04-04 17:35:01
Marketing Report v.2 Documents, reports 2019-04-04 17:35:08
User Feedback Report v.3 Documents, reports 2019-04-04 17:35:05
Ecosystem & Early Adoption Report v.2 Documents, reports 2019-04-10 09:23:36
User Feedback Report v.2 Documents, reports 2019-04-10 09:23:28
Marketing Report v.1 Documents, reports 2019-05-30 17:28:23
User Feedback Report v.1 Documents, reports 2019-05-30 17:28:25
Promotional Material & Branding Websites, patent fillings, videos etc. 2019-05-30 17:28:23

Take a look to the deliverables list in detail:  detailed list of MAGELLAN deliverables.

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The information about "MAGELLAN" are provided by the European Opendata Portal: CORDIS opendata.

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