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MAGELLAN SIGNED

MAGELLAN. The World, Your Playground!

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EC-Contrib. €

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 MAGELLAN project word cloud

Explore the words cloud of the MAGELLAN project. It provides you a very rough idea of what is the project "MAGELLAN" about.

dxt    24    tapping    cultural    mobile    ups    becomes    indicated    next    facebook    market    involve    roadblocks    partnership    advent    leap    collaborating    authors    lbes    marketing    lifestyle    exus    big    requested    complexity    mixed    drive    strategy    education    effort    domains    unlocked    interfaces    outputs    stemming    geo    transport    adoption    place    barriers    business    first    removing    educational    propositions    amazon    redefines    informative    skills    games    generation    slow    ecosystem    ready    people    networking    start    companies    realities    creativity    industrial    linear    simulation    leveraging    creation    platform    invested    rapid    codeless    forms    commercialization    sustainable    scenario    ranging    fp7    likes    millions    combination    promotion    location    ingress    tourism    until    magellan    entity    profits    entertaining    inconito    world    applicants    esteemed    complement    acquisition    worldwide    competing    harnessing    magic    software    heritage    alike    dollars    apple    expertise    experiences    global    residing    loba    self    inherent    excellent    interactive    marginal    thing    google    multiple    positioning   

Project "MAGELLAN" data sheet

The following table provides information about the project.

Coordinator
EXUS SOFTWARE LTD 

Organization address
address: OLD BROAD STREET 25 TOWER 42
city: LONDON
postcode: EC2N 1PB
website: www.exus.co.uk

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country United Kingdom [UK]
 Project website http://magellan-fti.eu
 Total cost 2˙526˙250 €
 EC max contribution 1˙733˙375 € (69%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2. (PRIORITY 'Industrial leadership')
 Code Call H2020-FTIPilot-2015-1
 Funding Scheme IA
 Starting year 2016
 Duration (year-month-day) from 2016-06-01   to  2018-05-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    EXUS SOFTWARE LTD UK (LONDON) coordinator 616˙875.00
2    DIGINEXT FR (AIX EN PROVENCE) participant 662˙375.00
3    SAS INCONITO FR (TOULOUSE) participant 255˙500.00
4    GLOBAZ, S.A. PT (OLIVEIRA DE AZEMEIS) participant 198˙625.00

Map

 Project objective

Next-generation location-based experiences (LBEs) will involve multiple participants in mixed realities taking place in the real world, evolving according to a non-linear interactive scenario, and involving multiple users collaborating or competing. They will take multiple forms ranging from informative, educational and entertaining in multiple domains such as cultural heritage, tourism, transport, education, lifestyle etc. They are set to be the next big thing in IT as indicated by the millions of dollars invested by the likes of Google, Amazon, Facebook and Apple in the development of such experiences (e.g. Ingress) or the acquisition of start-ups (e.g. Magic Leap). Some roadblocks however slow down their advent. The complexity and cost of their development, requires a combination of high expertise in multiple domains (e.g. software development, networking, geo-positioning, simulation, user interfaces). MAGELLAN redefines LBEs on mobile devices worldwide, by leveraging a codeless platform for the rapid and cost-effective creation and promotion of LBEs/games, harnessing a global ecosystem of authors. By removing inherent barriers, MAGELLAN aims at tapping at the unlocked value residing within the creativity of people and organizations alike. MAGELLAN is a 24-month activity, leading to a market-ready product and a new business entity to drive the adoption and scale-up of the platform and the value propositions stemming from that. Based on the excellent outputs of the MAGELLAN FP7 Project and their long-standing partnership, the two main industrial applicants (EXUS, DXT) will drive the platform towards commercialization. A partnership has been established with LOBA and INCONITO, two esteemed marketing and business strategy companies, to complement the effort with the necessary skills that will help drive adoption. The funding requested will support the first steps towards commercialization until the business becomes self-sustainable (even at marginal profits).

 Deliverables

List of deliverables.
Ecosystem & Early Adoption Report v.1 Documents, reports 2019-04-04 17:35:01
Marketing Report v.2 Documents, reports 2019-04-04 17:35:08
User Feedback Report v.3 Documents, reports 2019-04-04 17:35:05
Ecosystem & Early Adoption Report v.2 Documents, reports 2019-04-10 09:23:36
User Feedback Report v.2 Documents, reports 2019-04-10 09:23:28
Marketing Report v.1 Documents, reports 2019-05-30 17:28:23
User Feedback Report v.1 Documents, reports 2019-05-30 17:28:25
Promotional Material & Branding Websites, patent fillings, videos etc. 2019-05-30 17:28:23

Take a look to the deliverables list in detail:  detailed list of MAGELLAN deliverables.

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The information about "MAGELLAN" are provided by the European Opendata Portal: CORDIS opendata.

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