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REDSTEM

Development of a new plant variety for the Asian market

Total Cost €

0

EC-Contrib. €

0

Partnership

0

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 REDSTEM project word cloud

Explore the words cloud of the REDSTEM project. It provides you a very rough idea of what is the project "REDSTEM" about.

restrictions    island    grant    palm    howea    exported    requiring    indoor    immense    cool    stakeholders    humidity    light    registration    dark    varieties    colour    sea    strategy    parallel    red    temperatures    mystery    model    bright    lhi    lord    community    decorative    middle    ecosystem    private    million    had    12km2    species    households    protect    green    office    successfully    market    traded    asia    auspicious    biological    conduct    ipr    underpinning    limited    sold    disentangle    plan    mysteries    building    links    erc    public    hardy    plants    kentias    world    temperature    expeditions    alone    wild    colouration    euros    tropical    outdoors    seven    innumerable    tackle    dutch    strengthen    commercialisation    crops    items    horticulture    industry    horticultural    hence    howe    instead    stem    stemmed    genetic    darwin    variety    climatic    found    discovered    position    forsteriana    kentia    ornamental    tasman    houseplants    industries    crop    mutant    experiments    business    tremendous    contrasts    grow    worth    venues    plant    palms   

Project "REDSTEM" data sheet

The following table provides information about the project.

Coordinator
IMPERIAL COLLEGE OF SCIENCE TECHNOLOGY AND MEDICINE 

Organization address
address: SOUTH KENSINGTON CAMPUS EXHIBITION ROAD
city: LONDON
postcode: SW7 2AZ
website: http://www.imperial.ac.uk/

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country United Kingdom [UK]
 Total cost 148˙307 €
 EC max contribution 148˙307 € (100%)
 Programme 1. H2020-EU.1.1. (EXCELLENT SCIENCE - European Research Council (ERC))
 Code Call ERC-2014-PoC
 Funding Scheme ERC-POC
 Starting year 2015
 Duration (year-month-day) from 2015-03-01   to  2016-08-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    IMPERIAL COLLEGE OF SCIENCE TECHNOLOGY AND MEDICINE UK (LONDON) coordinator 148˙307.00

Map

 Project objective

Palms are some of the most successfully traded plants, with numerous species sold for indoor, outdoors and as crops. The kentia palm (Howea forsteriana), is one of the most widely exported houseplants in the world and is worth over seven million euros per year in the Dutch horticultural industry alone. Wild kentias are only found on a 12km2 island in the middle of the Tasman Sea, Lord Howe Island (LHI). LHI is a unique ecosystem. It is the focus of the applicant's ERC Advanced Grant, who is using the kentia palms as a model to tackle 'Darwin's mystery of mysteries'. During our expeditions on LHI, we have also discovered a new mutant variety of the kentia palm: instead of having the typical dark green colouration, it has a bright red stem. Red-stemmed varieties of palms are known, but have had very limited commercialisation due to climatic restrictions: these palms are tropical species, requiring high humidity and temperature. In contrasts, kentias are very hardy and grow well under low light and cool temperatures, hence their immense success as decorative items across innumerable indoor public venues and households. In addition, red is an auspicious colour in Asia – and we know our new red kentia palm has tremendous horticulture potential. Building on our genetic research and experiments with these kentia palms, we propose to disentangle the biological underpinning of the red stem. In parallel, we will conduct a market research. Examining our IPR position and strategy, we will take the necessary steps to protect our variety, including its registration as Ornamental Crop to the Community Plant Variety Office. Finally, we will strengthen our links with various industries and private stakeholders to develop a business plan for commercialisation of red kentias

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The information about "REDSTEM" are provided by the European Opendata Portal: CORDIS opendata.

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