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REDSTEM

Development of a new plant variety for the Asian market

Total Cost €

0

EC-Contrib. €

0

Partnership

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 REDSTEM project word cloud

Explore the words cloud of the REDSTEM project. It provides you a very rough idea of what is the project "REDSTEM" about.

colour    plants    cool    parallel    light    building    instead    biological    crops    households    erc    tackle    expeditions    varieties    commercialisation    contrasts    grow    links    lhi    middle    horticultural    seven    sea    temperatures    horticulture    protect    stemmed    howea    disentangle    market    registration    items    island    strengthen    forsteriana    million    temperature    12km2    grant    palm    dark    bright    alone    community    euros    model    mystery    restrictions    industry    mysteries    limited    decorative    sold    tasman    genetic    world    hence    lord    hardy    found    green    ipr    public    business    worth    requiring    position    species    stem    red    experiments    private    howe    tropical    office    industries    darwin    had    tremendous    plant    palms    discovered    successfully    outdoors    conduct    kentia    underpinning    ornamental    kentias    mutant    crop    indoor    stakeholders    ecosystem    traded    asia    venues    humidity    wild    strategy    colouration    immense    houseplants    plan    climatic    auspicious    dutch    exported    variety    innumerable   

Project "REDSTEM" data sheet

The following table provides information about the project.

Coordinator
IMPERIAL COLLEGE OF SCIENCE TECHNOLOGY AND MEDICINE 

Organization address
address: SOUTH KENSINGTON CAMPUS EXHIBITION ROAD
city: LONDON
postcode: SW7 2AZ
website: http://www.imperial.ac.uk/

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country United Kingdom [UK]
 Total cost 148˙307 €
 EC max contribution 148˙307 € (100%)
 Programme 1. H2020-EU.1.1. (EXCELLENT SCIENCE - European Research Council (ERC))
 Code Call ERC-2014-PoC
 Funding Scheme ERC-POC
 Starting year 2015
 Duration (year-month-day) from 2015-03-01   to  2016-08-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    IMPERIAL COLLEGE OF SCIENCE TECHNOLOGY AND MEDICINE UK (LONDON) coordinator 148˙307.00

Map

 Project objective

Palms are some of the most successfully traded plants, with numerous species sold for indoor, outdoors and as crops. The kentia palm (Howea forsteriana), is one of the most widely exported houseplants in the world and is worth over seven million euros per year in the Dutch horticultural industry alone. Wild kentias are only found on a 12km2 island in the middle of the Tasman Sea, Lord Howe Island (LHI). LHI is a unique ecosystem. It is the focus of the applicant's ERC Advanced Grant, who is using the kentia palms as a model to tackle 'Darwin's mystery of mysteries'. During our expeditions on LHI, we have also discovered a new mutant variety of the kentia palm: instead of having the typical dark green colouration, it has a bright red stem. Red-stemmed varieties of palms are known, but have had very limited commercialisation due to climatic restrictions: these palms are tropical species, requiring high humidity and temperature. In contrasts, kentias are very hardy and grow well under low light and cool temperatures, hence their immense success as decorative items across innumerable indoor public venues and households. In addition, red is an auspicious colour in Asia – and we know our new red kentia palm has tremendous horticulture potential. Building on our genetic research and experiments with these kentia palms, we propose to disentangle the biological underpinning of the red stem. In parallel, we will conduct a market research. Examining our IPR position and strategy, we will take the necessary steps to protect our variety, including its registration as Ornamental Crop to the Community Plant Variety Office. Finally, we will strengthen our links with various industries and private stakeholders to develop a business plan for commercialisation of red kentias

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The information about "REDSTEM" are provided by the European Opendata Portal: CORDIS opendata.

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