Opendata, web and dolomites


Tiles: the first platform for shared entertainment

Total Cost €


EC-Contrib. €






Project "TILES" data sheet

The following table provides information about the project.


Organization address
postcode: 90040
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Italy [IT]
 Project website
 Total cost 1˙651˙720 €
 EC max contribution 1˙156˙204 € (70%)
 Programme 1. H2020-EU.3.6. (SOCIETAL CHALLENGES - Europe In A Changing World - Inclusive, Innovative And Reflective Societies)
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-2-2015
 Funding Scheme SME-2
 Starting year 2016
 Duration (year-month-day) from 2016-02-01   to  2017-06-30


Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    MOSAICOON S.P.A. IT (PALERMO) coordinator 1˙156˙204.00


 Project objective

The business model innovation described in this proposal addresses the new digital advertising sector within the larger creative industries. Advertising is essential to the success of the European digital market. Indeed, the wider digital ecosystem is fundamentally based on advertising, from media and content creators to search and email providers as well as social networks and apps. Europe’s digital advertising market represents a young sector, which continues to out-perform the overall economy, with a growth rate in 2014 of 11.6% compared to a mere 0.4% increase in EU GDP. In 2014, digital advertising powered the European internet economy to the tune of € 30.7 billion. New generations of consumers are using Internet, mobiles, digital media, etc., in ways that not only expand their range of creative experiences but also transform them from passive recipients of creative messages into active co-creators of creative content. Thus, the business model proposed aims at exploiting the business opportunities deriving from tcreative industry market trends and drivers. Mosaicoon proposes an inside out approach with the aim to create an ecosystem in which creatives and video makers as well as final users themselves should be an active part of the communication process of the Advertisers, allowing them to manage efficiently all the entire process of creation, distribution and monitoring of an online video campaign through one single dashboard. The Company’s goal is the creation and market launch of a completely automatized system called Tiles by the end of 2017. The company’s value proposition aims at bringing Brands to produce content, distribute it and monitor the results for observing real users’ engagement. The platform allows campaign budget optimization and the assessment of actual returns on communication investments. Moreover, Tiles will contribute to co-create value not only for Advertisers but also for creatives, video makers and publishers.


List of deliverables.
press articles Websites, patent fillings, videos etc. 2019-05-30 15:03:27
project brochure in English and Italian Websites, patent fillings, videos etc. 2019-05-30 15:03:17
Project presentation and project description leaflet Documents, reports 2019-05-30 15:03:13
Ethical and Legal Manual Documents, reports 2019-05-30 15:03:24
Progress Report Documents, reports 2019-05-30 15:03:29
On-line publically functioning Tiles platform Demonstrators, pilots, prototypes 2019-05-30 15:03:25
project webpage in English Websites, patent fillings, videos etc. 2019-05-30 15:03:22
Final publishable report Websites, patent fillings, videos etc. 2019-05-30 15:03:28
Final Report Documents, reports 2019-05-30 15:03:32

Take a look to the deliverables list in detail:  detailed list of TILES deliverables.

Are you the coordinator (or a participant) of this project? Plaese send me more information about the "TILES" project.

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Send me an  email ( and I put them in your project's page as son as possible.

Thanks. And then put a link of this page into your project's website.

The information about "TILES" are provided by the European Opendata Portal: CORDIS opendata.

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