Opendata, web and dolomites


Shim-Scaling mental well-being through an automated self-help app

Total Cost €


EC-Contrib. €






 SHIM project word cloud

Explore the words cloud of the SHIM project. It provides you a very rough idea of what is the project "SHIM" about.

self    demand    simulating    little    health    proving    freemium    backing    automated    disrupting    insights    humanlike    commercially    barriers    stands    engage    dialog    seeking    enlisted    combines    database    benefits    place    demonstrating    community    expand    collecting    answer    customers    minimal    share    techniques    shim    smartphone    initially    cognitive    app    commercial    age    academically    language    service    base    therapeutic    adopting    varieties    model    gender    mental    matters    constrained    geography    persuade    combination    cut    group    innovation    emotions    feasibility    nationality    patterns    paying    possibilities    complexity    prove    cross    demonstration    subscription    validate    create    behavioural    input    matching    certain    initial    human    proof    engaging    fact    supporting    outdated    sustainable    consequent    moment    map    fee    collective    psychology    tested    academic    premium    adaptability    business    revolutionising    thoroughly    experiences    scientific    simplified    backed    people    conversations   

Project "SHIM" data sheet

The following table provides information about the project.


Organization address
postcode: 118 48
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Sweden [SE]
 Project website
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3.1.4. (Active ageing and self-management of health)
2. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
3. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
4. H2020-EU.3.1.6. (Health care provision and integrated care)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2016
 Duration (year-month-day) from 2016-08-01   to  2017-01-31


Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    HELLO SHIM AB SE (STOCKHOLM) coordinator 50˙000.00


 Project objective

This innovation project aims at developing Shim, an automated self-help app that combines cognitive behavioural techniques with human-like support in a dialog functionality based on language patterns. Built on an ever-growing Mental Map database collecting users’ experiences, activities, insights and emotions, Shim will offer several answer possibilities to every user input matching against existing patterns. By simulating humanlike conversations with minimal technology complexity, Shim can then create sustainable value and be relevant to develop a strong community of people who share knowledge and want to enhance their collective mental well-being. Shim, in fact, focuses on matters and needs that cross-cut any age, gender or nationality group. It initially targets smartphone users with an interest in psychology and self-development that have already tested other mental health and well-being applications before. As a smartphone application, Shim is not constrained by geography, proving certain adaptability to users’ needs while disrupting help-seeking barriers. Shim’s commercial potential stands in the combination of: an initial freemium subscription service that will expand its user base; a low consequent premium fee and a scientific proof of the therapeutic effects that will help to persuade users to become paying customers. The Phase 1 feasibility assessment will help to: validate our business model by demonstrating the demand for a simplified service like Shim and to thoroughly engage with the initial target customers to prove Shim’s benefits. The demonstration and testing of a more humanlike technology will take place in the Phase 2 project. Eventually, Shim, as a highly engaging app but yet academically backed, is revolutionising the European mental health sector that up to this moment enlisted only two app varieties: those that are commercially developed but with little supporting evidence and those with academic backing but adopting outdated approaches.

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The information about "SHIM" are provided by the European Opendata Portal: CORDIS opendata.

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