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Morpheos

MORPHotype EcOSystem – design remote definition based on big data morphology and use ecosystem for creative industries

Total Cost €

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EC-Contrib. €

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Partnership

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 Morpheos project word cloud

Explore the words cloud of the Morpheos project. It provides you a very rough idea of what is the project "Morpheos" about.

add    platforms    expand    identification    demo    additional    smes    web    addons    fit    commerce    form    suggestion    offers    geographical    manufacturing    create    4g    smarthpone    social    validated    morphology    magento    refinement    sw    data    plug    smart    learning    big    validation    ecosystem    sme    environment    prestashop    actually    morphotypes    party    creation    actual    paving    affordable    morphotype    sectors    interior    business    accessible    world    ket    collection    matcher    solutions    broadband    beta    joomla    disruptive    solution    goods    entrepreneurs    indication    collect    play    customer    functionalities    algorithm    centralized    apps    ecommerce    interaction    manufacturers    standardized    item    personalized    developers    customers    groups    camera    validity    ons    creativity    morpheos    prove    final    platform    fashion    vendor    db    wordpress    line    consumers    self    version    customization    creative    mobile    expectations    commercial    realize    limits    enterprises    ready    deployment   

Project "Morpheos" data sheet

The following table provides information about the project.

Coordinator
UNIVERSITAT POLITECNICA DE CATALUNYA 

Organization address
address: CALLE JORDI GIRONA 31
city: BARCELONA
postcode: 8034
website: www.upc.edu

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Spain [ES]
 Project website http://www.morpheosproject.eu
 Total cost 1˙353˙481 €
 EC max contribution 1˙117˙531 € (83%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
 Code Call H2020-ICT-2016-1
 Funding Scheme IA
 Starting year 2017
 Duration (year-month-day) from 2017-01-01   to  2018-12-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    UNIVERSITAT POLITECNICA DE CATALUNYA ES (BARCELONA) coordinator 239˙187.00
2    I-DEAL S.R.L.C.R. IT (Biella) participant 255˙412.00
3    HOLONIX SRL IT (MEDA (MB)) participant 180˙162.00
4    INSTITUTO TECNOLOGICO METALMECANICO, MUEBLE, MADERA, EMBALAJE Y AFINES-AIDIMME ES (PATERNA VALENCIA) participant 164˙793.00
5    TECHNISCHE UNIVERSITAET MUENCHEN DE (MUENCHEN) participant 163˙000.00
6    FRATELLI PIACENZA S.P.A. IT (POLLONE) participant 114˙975.00

Map

 Project objective

The objective of Morpheos is to create in EU a centralized open ecosystem based on consumer morphology where creative enterprises can have access to knowledge about customers expectations and need (“customization knowledge” in the following) to enhance their creativity and design processes. It will address the needs of EU creative SME manufacturers, consumers and creative web developers and entrepreneurs. Based on the analysis of actual solutions limits, Morpheos offers a different disruptive approach, exploiting actually available KET (smart mobile, 4G broadband), open ecosystem approach and social interaction not possible in the past. Specific objectives are: deployment of MORPHEOS PLATFORM for item suggestion based on unique identification of the customer and morphotype DB, in form of plug&play addons for major e-commerce platforms (Wordpress, Joomla, Magento, Prestashop) to be affordable, accessible to SMEs and fit for high design goods produced in EU; SMARTHPONE AND MOBILE MEASURE COLLECTION exploiting in commercial environment mobile camera potential to collect consumer measures, fully integrated with the addons; refinement, validation and implementation of the self-learning MATCHER algorithm for item personalized indication; DEMO AND SCALE-UP use in operational environment, paving the way to commercial exploitation; creation of a standardized unique BIG DATA of morphotypes of all geographical groups of on-line world consumers and products; the MORPHEOS ECOSYSTEM ready for third party additional solutions and apps by web entrepreneurs to exploit the potential of the sw with new functionalities and to expand its use to other sectors. The final objective is to realize a “beta” version of the platform and of add-ons for the major ecommerce platforms, validated in real business environment by SME vendor end users and consumers in fashion and interior design sectors, to prove the validity of the solution in 2 major creative EU manufacturing sectors.

 Deliverables

List of deliverables.
Business case – final revision Documents, reports 2019-07-18 20:47:45
Project website Websites, patent fillings, videos etc. 2019-07-18 20:47:45
Business case presentation & full set of requirements, version 2 Documents, reports 2019-07-18 20:47:45
Expected impact and validation plans Documents, reports 2019-07-18 20:47:45
Business case presentation & full set of requirements, version 1 Documents, reports 2019-07-18 20:47:45
Public show of the prototype on the Morpheos website Demonstrators, pilots, prototypes 2019-07-18 20:47:45

Take a look to the deliverables list in detail:  detailed list of Morpheos deliverables.

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The information about "MORPHEOS" are provided by the European Opendata Portal: CORDIS opendata.

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