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Pitstop PLUS

RFID-based feeder for giving dairy cows access to additional mineral supplements in a restricted and targeted way during the critical transition period of the lactation cycle

Total Cost €

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EC-Contrib. €

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Partnership

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 Pitstop PLUS project word cloud

Explore the words cloud of the Pitstop PLUS project. It provides you a very rough idea of what is the project "Pitstop PLUS" about.

lasting    dosing    critical    wall    losses    cows    minerals    segment    dairy    legs    healthy    building    mesh    nutritive    grows    trace    calving    market    microfeeder    strategy    relation    2025    shows       fertility    expertise    plan    estimates    causes    rate    becomes    business    mineral    competences    designed    starting    source    extra    responds    sales    feeder    stimulate    rations    diseases    web    suppressed    organic    reflecting    additives    loser    animal    health    food    economic    equipped    incidences    ethical    standards    globally    electronic    components    immune    sole    cloves    enagro    diversified    innovation    investments    consolidate    tmr    variety    transition    managed    invention    restricted    return    total    recover    giving    preliminary    communication    position    until    period    capacity    margin    plus    feeding    specialised    status    roi    amounts    disruptive    sufficient    mixed    28    environment    stable    eat    space    mounting    company    huge    weeks    digestion    lactation    staff    interface    investment    climate    pitstop    rfid    dominating    issue    vitamins    elevated    compromising    profit    sound    feed    adverse    mortality    feeders    welfare    days   

Project "Pitstop PLUS" data sheet

The following table provides information about the project.

Coordinator
FOGED HENNING 

Organization address
address: SKODSTRUPBAKKEN 64
city: SKODSTRUP
postcode: 8541
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Denmark [DK]
 Project website http://www.pitstopplus.eu
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3.2.4. (Sustainable and competitive bio-based industries and supporting the development of a European bioeconomy)
2. H2020-EU.3.2.1. (Sustainable agriculture and forestry)
3. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
4. H2020-EU.3.2.2. (Sustainable and competitive agri-food sector for a safe and healthy diet)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2017
 Duration (year-month-day) from 2017-02-01   to  2017-07-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    FOGED HENNING DK (SKODSTRUP) coordinator 50˙000.00

Map

 Project objective

MicroFeeder Pitstop PLUS is a market disruptive invention that responds to a huge need in EU and globally for a method for giving dairy cows in the critical transition period of the lactation extra minerals, trace elements, vitamins and other feed additives in a targeted and restricted way. Total Mixed Rations (TMR) has globally become the dominating feeding system, but cows in the critical transition period, starting 2-3 weeks before calving and lasting until around 100 days after calving, are in relation to their nutritive needs not able to eat sufficient amounts of their TMR, which is their sole source of minerals and vitamins. The result is low immune status and increase of incidences of diseases related with legs, cloves and digestion. Cows that do not recover, becomes so-called “loser cows” with a much elevated mortality rate. The described development is not only compromising ethical standards for food production, it also causes increasing economic losses related to suppressed production, fertility and health, which also is an animal welfare issue, furthermore with adverse environment, health and climate effects. The Pitstop PLUS feeder is equipped with electronic components, such as RFID based technology to identify the cows, dosing devices and advanced MESH communication. The feeder is managed through a web interface and designed for mounting on a wall, thus not taking up space in the stable. The project will stimulate the innovation capacity of enAgro and support its long-term strategy to consolidate its position in the market segment of mineral feeders via a wider variety of unique sales products, and in this way promote an organic company growth along with the building up of more specialised expertise through staff with diversified competences. Preliminary business plan estimates shows a healthy operating profit margin that grows to 28% in 2025, and a Return on Investments (RoI) of 7.7 for the observed period until 2025, reflecting a sound investment.

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The information about "PITSTOP PLUS" are provided by the European Opendata Portal: CORDIS opendata.

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