Opendata, web and dolomites


Improving health the fun way… seriously

Total Cost €


EC-Contrib. €






 SidekickHealth project word cloud

Explore the words cloud of the SidekickHealth project. It provides you a very rough idea of what is the project "SidekickHealth" about.

86    health    adult    attack    worked    sidekickhealth    people    heart    fun    colourful    developers    508    prevention    initial    prediabetes    indicators    professionals    mba    combination    iceland    drawing    contracts    graphical    lifestyle    worst    billion    employs    competitions    clients    income    prediabetic    provider    day    prevent    full    treatments    game    recognition    person    2013    passion    treat    lessons    designer    trials    children    plans    led    clean    earn    helper    treating    founded    640    adults    marketing    digital    deaths    global    sidekick    goals    medical    190    diabetes    university    time    software    water    performance    altruistic    revenue    individual    65    social    signed    scientific    clinical    stroke    goodlifeme    countries    behavioural    expenditure    2015    economics    seasoned    diseases    national    savvy    doctors    risk    economic    placed    team    engineer    burden    weight    validated    11    biomedical    programs    harvard    patients    hit    sales    mds       ndps    motivated    executives    had    rewards    layer    company   

Project "SidekickHealth" data sheet

The following table provides information about the project.


Organization address
address: LAUGAVEGI 11
postcode: 101
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Iceland [IS]
 Project website
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2017
 Duration (year-month-day) from 2017-05-01   to  2017-08-31


Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    GOODLIFEME EHF IS (REYKJAVIK) coordinator 50˙000.00


 Project objective

1 in 3 adults are prediabetic – at increased risk for type-2 diabetes, heart attack and stroke. Diabetes is associated with a high individual, social and economic burden. The global expenditure on diabetes was estimated to be €508 billion in 2015. The average diabetes-associated expenditure per adult person with diabetes in the EU in 2015 was placed at just over €2,640. In recognition of this challenge, many countries in Europe have introduced national plans addressing diabetes specifically (national diabetes plans, NDPs). GoodlifeMe was founded in 2013 in Iceland by two medical doctors who had worked for years treating people with lifestyle diseases. As 86% of deaths are due to lifestyle-related diseases, their passion was to prevent these diseases rather than treat their consequences. The company employs 11 full-time professionals including MDs, MBA, seasoned sales and marketing executives, a biomedical engineer, designer and software/game developers. The unique combination of our team has led to SIDEKICKHEALTH: a simple helper for lifestyle change for the not-so-motivated or health-savvy, those who are worst hit by lifestyle problems like prediabetes. Drawing on lessons from behavioural economics, the product is simple, fun, graphical, colourful, rich in challenges & competitions, and altruistic rewards (e.g. allowing users to earn clean water for children in need by doing well in the program). SidekickHealth has been developed applying scientific and medical methods from day one. The results have been validated through clinical trials, most recently with Harvard University. It has already signed initial contracts with Diabetes Prevention Programs to use Sidekick as a digital layer for their treatments. The results show increased performance in all indicators, including 190% of patients are more likely to reach weight loss goals. Given that the income of the provider is success-based, we are providing 65% increased revenue to our clients.

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The information about "SIDEKICKHEALTH" are provided by the European Opendata Portal: CORDIS opendata.

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