Opendata, web and dolomites


Improving health the fun way… seriously

Total Cost €


EC-Contrib. €






 SidekickHealth project word cloud

Explore the words cloud of the SidekickHealth project. It provides you a very rough idea of what is the project "SidekickHealth" about.

attack    mds    people    recognition    adult    savvy    worked    university    full    190    weight    prediabetes    economic    employs    helper    designer    led    lessons    earn       software    children    company    2013    rewards    sidekickhealth    time    behavioural    motivated    altruistic    sales    clients    performance    competitions    risk    founded    seasoned    patients    doctors    team    fun    ndps    social    digital    layer    biomedical    revenue    contracts    placed    developers    scientific    combination    goodlifeme    heart    billion    provider    508    mba    640    2015    game    countries    engineer    deaths    adults    marketing    indicators    initial    86    treatments    diseases    individual    water    plans    graphical    treating    iceland    health    65    medical    burden    drawing    clinical    programs    global    prevention    11    income    had    economics    person    stroke    expenditure    professionals    validated    trials    diabetes    goals    colourful    hit    executives    national    harvard    clean    signed    worst    prevent    passion    lifestyle    prediabetic    treat    sidekick    day   

Project "SidekickHealth" data sheet

The following table provides information about the project.


Organization address
address: LAUGAVEGI 11
postcode: 101
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Iceland [IS]
 Project website
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2017
 Duration (year-month-day) from 2017-05-01   to  2017-08-31


Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    GOODLIFEME EHF IS (REYKJAVIK) coordinator 50˙000.00


 Project objective

1 in 3 adults are prediabetic – at increased risk for type-2 diabetes, heart attack and stroke. Diabetes is associated with a high individual, social and economic burden. The global expenditure on diabetes was estimated to be €508 billion in 2015. The average diabetes-associated expenditure per adult person with diabetes in the EU in 2015 was placed at just over €2,640. In recognition of this challenge, many countries in Europe have introduced national plans addressing diabetes specifically (national diabetes plans, NDPs). GoodlifeMe was founded in 2013 in Iceland by two medical doctors who had worked for years treating people with lifestyle diseases. As 86% of deaths are due to lifestyle-related diseases, their passion was to prevent these diseases rather than treat their consequences. The company employs 11 full-time professionals including MDs, MBA, seasoned sales and marketing executives, a biomedical engineer, designer and software/game developers. The unique combination of our team has led to SIDEKICKHEALTH: a simple helper for lifestyle change for the not-so-motivated or health-savvy, those who are worst hit by lifestyle problems like prediabetes. Drawing on lessons from behavioural economics, the product is simple, fun, graphical, colourful, rich in challenges & competitions, and altruistic rewards (e.g. allowing users to earn clean water for children in need by doing well in the program). SidekickHealth has been developed applying scientific and medical methods from day one. The results have been validated through clinical trials, most recently with Harvard University. It has already signed initial contracts with Diabetes Prevention Programs to use Sidekick as a digital layer for their treatments. The results show increased performance in all indicators, including 190% of patients are more likely to reach weight loss goals. Given that the income of the provider is success-based, we are providing 65% increased revenue to our clients.

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The information about "SIDEKICKHEALTH" are provided by the European Opendata Portal: CORDIS opendata.

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