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bubbleOn

Transforming the Customer Experience through Smart, Interactive and Pervasive Proximity Services

Total Cost €

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EC-Contrib. €

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Partnership

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 bubbleOn project word cloud

Explore the words cloud of the bubbleOn project. It provides you a very rough idea of what is the project "bubbleOn" about.

valuable    pretty    designed    door    seamlessly    automated    platform    physical    service    loyalty    turnkey    gps    cms    follows    fosters    bubbleon    prestigious    principles    profile    studio    paris    beacons    shop    promotion    programs    station    supermarket    seamless    presented    coupons    online    customers    charging    content    device    actions    wi    ecosystem    custbubbleon    promotions    sales    mix    ease    marketing    suddenly    thanks    techniques    made    created    time    bubble    services    basket    offline    technologies    mind    campaigns    bank    fi    proximity    intelligence    taylor    mean    appealing    context    entering    customer    innovative    gamification    depending    section    opens    people    omni    full    strategy    intrusive    world    orchestrator    customised    extreme    everything    channel    business    location    individuals    retailers    absolute    solution    integrates    orchestration    branch    positively    refunded    adaptive    portfolio    individual    stores    satisfaction   

Project "bubbleOn" data sheet

The following table provides information about the project.

Coordinator
THE BUBBLES COMPANY 

Organization address
address: 11 CITE VANEAU
city: PARIS
postcode: 75007
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country France [FR]
 Project website https://www.drivetopurchase.com/en/
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2018
 Duration (year-month-day) from 2018-05-01   to  2018-08-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    THE BUBBLES COMPANY FR (PARIS) coordinator 50˙000.00

Map

 Project objective

bubbleOn is a fully integrated ecosystem to provide proximity services (marketing, custbubbleOn is a fully integrated ecosystem to provide proximity services (marketing, customer satisfaction, etc.) based on a non-intrusive device (presented as a charging station, the bubble) and a service platform that seamlessly allows creating and using adaptive content depending on each user profile, location, time and context. All of this enables advanced marketing features that fosters marketing intelligence strategy. bubbleOn is the only solution including a proximity service multi-technology device, a content management system (CMS) and an orchestrator to provide a non-intrusive, seamless, turnkey solution for retailers to deliver proximity marketing services in their stores. bubbleOn project follows three principles: 1. Extreme User Experience: from our physical device –the bubble–, designed by a prestigious studio in Paris, to our content management system (CMS) and including the service portfolio designed for end users (i.e. 1/X promotion described in section 1.3), everything is created to impact positively in the mind of people, to ease common and not so common actions and to be pretty, friendly and appealing. 2. Omni-channel, one step further: our solution integrates the offline world with online resources to provide individuals with the most exciting experience (one can go to a supermarket and get his full basket refunded, suddenly!). We mix proximity technologies (beacons, GPS, Wi-Fi…) with marketing techniques (coupons, promotions, loyalty programs, sales…) and produce automated campaigns in real time. 3. Taylor made marketing: thanks to our business intelligence orchestration, implemented in our orchestrator, we are able to deliver absolute customised content to each individual entering a shop, a bank branch or a station. This opens a new door to deliver valuable content to the customers, by mean of non-intrusive marketing, gamification and other innovative methods.

Are you the coordinator (or a participant) of this project? Plaese send me more information about the "BUBBLEON" project.

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The information about "BUBBLEON" are provided by the European Opendata Portal: CORDIS opendata.

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