Opendata, web and dolomites


A new level of security in fashion retail – RFID hardtag and label with tamper detection function

Total Cost €


EC-Contrib. €






 DetecTag project word cloud

Explore the words cloud of the DetecTag project. It provides you a very rough idea of what is the project "DetecTag" about.

latest    media    tesco    utilise    precisely    player    markt    prevention    sales    detecting    billa    thieves    sfr    worldwide    brands    fitting    continents    fashion    successfully    subsidiaries    graaf    made    marks    designed    purposes    limited    theft    expertise    countries    extensive    spar    sight    provides    tackles    sme    eas    detectag    global    decent    article    nokia    com    solution    virgin    noble    25    logistics    retailers    attempts    van    orange    shopguard    technologies    sure    tailor    commercialize    protecting    channels    multinational    positioned    track    sharp    customers    uniquely    auchan    line    sony    vodafone    barnes    validate    failing    security    reima    instrument    world    supplied    electronic    market    room    record    surveillance    inventory    rfid    spencer    customer    mobile    solutions    possibilities    stores    date    telenor    retail    tags    tag    remove    shop    base    tezenis   

Project "DetecTag" data sheet

The following table provides information about the project.


Organization address
address: SZEPVOLGYI UT 41
postcode: 1037
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Hungary [HU]
 Project website
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2019
 Duration (year-month-day) from 2019-01-01   to  2019-03-31


Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 


 Project objective

Shopguard Systems Limited ( has become a leading player on the retail security market in the past 25 years. Shopguard provides tailor-made shop security solutions for retailers all over the world. Through our extensive sales channels with subsidiaries and partners on 4 continents, Shopguard has supplied more than 30,000 retail stores worldwide in more than 40 countries to date. Customers include the largest multinational retailers and brands like Marks & Spencer, Tesco, Auchan, Billa, Spar, Tezenis, Reima, van Graaf, Telenor, T-mobile, SFR, Orange, Virgin, Media Markt, Vodafone, Sony, Nokia or Barnes & Noble. DetecTag is an RFID-based electronic article surveillance solution designed specifically to the needs of fashion retail stores. RFID technology is increasingly being used in retail, however, current solutions focus on its application for logistics and inventory management purposes; failing to utilise the possibilities of the technology for theft prevention. A major problem of fashion retail stores is that out of sight in the fitting room, thieves are able to remove the security tags protecting the products. Our solution tackles precisely this problem by detecting attempts to remove the tag from a product. Shopguard is uniquely positioned in the market, with significant experience and track record in Electronic Article Surveillance (EAS) solutions and expertise in latest RFID technologies. This enables us to develop shop security solutions that fully exploit the possibilities of RFID technology. Our overall objective is to successfully commercialize DetecTag on the global market by the end of Phase 2 of the SME Instrument and achieve a decent market presence and sharp growth. In the present Phase 1 project we are going to validate the DetecTag concept beyond our current customer base to make sure that our long-term development objectives are in line with the current and expected requirements of our target market.

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The information about "DETECTAG" are provided by the European Opendata Portal: CORDIS opendata.

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