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PRIZM2016

Soft launch for the first thinbking music player

Total Cost €

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EC-Contrib. €

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Partnership

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 PRIZM2016 project word cloud

Explore the words cloud of the PRIZM2016 project. It provides you a very rough idea of what is the project "PRIZM2016" about.

business    capital    plays    feasibility    atmosphere    society    player    2020    huge    thanks    examine    1300    occupy    sized    campaign    perfect    adapts    economic    speed    place    six    cease    ubithings    potentially    automatically    btob    economy    forthcoming    soundcloud    middle    panel    months    revenues    purchasers    legitimate    iot    people    big    worldwide    first    corporate    investments    crowdfunding    tastes    physical    fund    160    competitors    perceived    digitization    company    1m    intelligence    purchase    sold    added    deezer    trillion    smart    euros    territories    device    market    wearable    button    2014    proposes    habits    learning    uk    artificial    stake    generating    commercial    press    20    song    47    founded    room    ecosystem    prizm    kickstarter    sas    intent    house    context    consumers    ergonomic    specialized    model    music    undertaken    look    french    express    expressed    5000    households    services    digital    units    analyze    266m    spotify    manufacturers    2018   

Project "PRIZM2016" data sheet

The following table provides information about the project.

Coordinator
UBITHINGS 

Organization address
address: 12 RUE CHABANAIS
city: PARIS
postcode: 75002
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country France [FR]
 Project website https://www.meetprizm.com/
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2016
 Duration (year-month-day) from 2016-05-01   to  2016-10-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    UBITHINGS FR (PARIS) coordinator 50˙000.00

Map

 Project objective

Ubithings SAS is a French company founded in 2014, specialized in Ergonomic and Artificial Intelligence. Ubithings carried out a $160 000 Kickstarter crowdfunding campaign (1300 units sold in 1 month) and a 1M€ capital fund raising to develop during two years its first context-aware product: Prizm.

With an 20% expected growth in the next 5 years and a IoT European market value of one trillion euros in 2020, IoT represents the next big step towards the wide digitization of both our society and economy. Yet European consumers still express legitimate concerns about IoT (one third of smart wearable purchasers cease to use the product six months after its purchase). However, huge corporate investments are still undertaken: a key place in the forthcoming smart house is at stake.

To address users expressed concerns and to occupy a key place next to strong competitors, Ubithings proposes smart device services where the added value is the best perceived and where the ecosystem is the most developed: digital music.

Prizm is the first context-aware and learning device that automatically plays the perfect song: just press a button, and the device’s artificial intelligence automatically adapts the music according to the people in the room, their music tastes and habits, and the current atmosphere.

Thanks to the partnerships already established with Spotify, Deezer and SoundCloud, we can potentially reach 266M people worldwide. With a short first production of 5000 units, we intent now to investigate economic, commercial and legal feasibility to particularly analyze usage with a middle-sized panel of users (5000), assess business partnerships in physical distribution, look into BtoB business model opportunities with manufacturers, and examine distribution opportunities in the most promising identified territories (US and UK).

With Prizm, we expect to speed up IoT services in households and to become a European key player by generating about 47 M€ of revenues in 2018.

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The information about "PRIZM2016" are provided by the European Opendata Portal: CORDIS opendata.

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