#	Pagina
attuale pagina	/open-h2020/projects/211302/index.html

Opendata, web and dolomites

PubFORWARD SIGNED

Disrupting the Digital Publishing and Advertising Markets by New Digital Services

Total Cost €

EC-Contrib. €

Partnership

Views

Outcomes and
results

PubFORWARD project word cloud

Explore the words cloud of the PubFORWARD project. It provides you a very rough idea of what is the project "PubFORWARD" about.

publishers create businesses interactive international 910m digital group opportunity first solution demonstrated service professional fosters business authors pubforward 91 houses executives services published tool 28 20 least turnkey launch upgrade publishing device persons 2021 pubcoder2 generation downstream retention respectively innovate storytelling cagr accessibility active tools 2 roi italian 75 advancements 2017 segments 2012 company cross invasive industry dyslexic contents self founded learning leveraging software 05 building revenues pubcoder extensive creation customer authoring model 1549m metrics senior domain disrupt platforms introducing markets content advertising developers truly 16 centric metadata layout disabilities books connected bigdata book leverage

Project "PubFORWARD" data sheet

The following table provides information about the project.

Coordinator	PUBCODER SRL Organization address address: VIA CAVOUR 11 city: TORINO postcode: 10123 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.
Coordinator Country	Italy [IT]
Project website	https://www.pubcoder.com/
Total cost	71˙429 €
EC max contribution	50˙000 € (70%)
Programme	1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT)) 2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
Code Call	H2020-SMEINST-1-2016-2017
Funding Scheme	SME-1
Starting year	2017
Duration (year-month-day)	from 2017-08-01 to 2018-04-30

Partnership

Take a look of project's partnership.

#	participants	country	role	EC contrib. [€]
1	PUBCODER SRL PUBCODER SRL Organization address address: VIA CAVOUR 11 city: TORINO postcode: 10123 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.	IT (TORINO)	coordinator	50˙000.00

Map

Project objective

PubCoder is an Italian company founded in 2012 by a group of senior executives and software developers with an extensive experience in the digital publishing domain. PubForward is our project to upgrade and launch the first truly integrated and end-to-end authoring tool for the new generation of digital interactive storytelling. PubForward is building on the demonstrated technology of PubCoder2.0 to innovate at business level. With the PubForward project we leverage the advancements in digital storytelling to disrupt not just the way digital books are being produced, but also to create new markets and business opportunities for advertising through active content, introducing connected books, leveraging metadata and user-driven metrics for targeted active content, and the advancement of a design-as-a-service model to increase revenues for self-published authors. PubForward will be exploiting a business opportunity of 7.5 B€/year. With PubForward the costs of the publishing industry to create an interactive e-book will be reduced by 75% as compared to other existing authoring tools. PubForward targets the segments of layout and design and authoring and publishing platforms, which have an estimated value of $910M and €1549M for 2017, and are growing at a CAGR of 16.2% and 28.2% respectively. PubForward fosters user-centric publishing businesses, and the creation of new downstream services, to support businesses. PubForward will also include specific accessibility features to create contents adapted for the dyslexic persons and other learning disabilities. With PubForward we are bringing a turnkey solution to enhance advertising opportunities for publishers through: BigData exploitation, Cross-device targeting, Connected books to increase customer retention by 20%, and embedded advertising through non-invasive active content. We expect at least 91.000 new international professional users (houses and self-published authors) and a ROI of 6.05 by 2021.

Are you the coordinator (or a participant) of this project? Plaese send me more information about the "PUBFORWARD" project.

For instance: the website url (it has not provided by EU-opendata yet), the logo, a more detailed description of the project (in plain text as a rtf file or a word file), some pictures (as picture files, not embedded into any word file), twitter account, linkedin page, etc.

Send me an email (fabio@fabiodisconzi.com) and I put them in your project's page as son as possible.

Thanks. And then put a link of this page into your project's website.

The information about "PUBFORWARD" are provided by the European Opendata Portal: CORDIS opendata.