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ORTIKA SIGNED

Toward sustainable fashion: nettle and blueberry garments to promote sustainable development of mountain areas and to boost young talents

Total Cost €

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EC-Contrib. €

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Partnership

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 ORTIKA project word cloud

Explore the words cloud of the ORTIKA project. It provides you a very rough idea of what is the project "ORTIKA" about.

message    agenda    vision    habitability    centered    green    heavy    substances    source    composites    start    impacts    soil    modenese    environment    2017    obsolescence    strategy    appealing    biocide    priorities    labor    2021    sense    waste    water    actors    creation    33    talents    employment    blueberry    combines    chemicals    school    lifestyle    apennine    eco    eu2020    life    mixed    idea    alone    society    11    revitalization    takes    form    plan    emission    garments    individual    foreseen    10    youth    human    innovation    market    nettle    usd    markets    environmental    remote    business    territories    health    grow    people    billion    natural    talent    skills    cycle    wellness    textiles    living    contamination    delivering    final    self    harmony    economy    co2    industry    intended    2025    producing    2024    pesticides    clothing    intensive    harmful    accounts    expression    fiber    customized    ecolabel    textile    young    inspired    regulation    wealth    cagr    rural    returning    practices    socio    uniqueness    action    environmentally    sustainability    cheap    divenire    ortika    conceive    13    dreamers    consumers    89    single    origins    circular    farming    starting   

Project "ORTIKA" data sheet

The following table provides information about the project.

Coordinator
BETTI VALERIO 

Organization address
address: VIA GIUSEPPE VERDI 26
city: VALSAMOGGIA
postcode: 40053
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Italy [IT]
 Project website http://www.ortika.clothing
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2018
 Duration (year-month-day) from 2018-12-01   to  2019-05-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    BETTI VALERIO IT (VALSAMOGGIA) coordinator 50˙000.00

Map

Leaflet | Map data © OpenStreetMap contributors, CC-BY-SA, Imagery © Mapbox

 Project objective

In the EU, the clothing industry alone accounts for 10% of the EU life-cycle environmental impacts and to several socio-environmental issues such as heavy use of chemicals, pesticides, substances harmful to the environment and human health, water/soil contamination, intensive farming practices, obsolescence of final products, waste production, CO2 emission and exploitation of cheap labor. ORTIKA takes its origins from the experience of the project “Divenire – School of Dreamers” of 13 young people involved in the project, living in the Modenese Apennine. The concept and its implementation lead to the creation of a start-up producing natural garments, starting from nettle and mixed nettle and blueberry. Natural fiber composites market is foreseen to grow at a CAGR of 11.33% from 2017 to 2021 and to reach 10.89 billion USD by 2024. The result is a new form of collaboration between all the actors involved, delivering, on one hand, the idea of strong collaboration based on each member talent and, on the other hand, the message of returning to a natural eco-lifestyle. Therefore, our innovation combines EU priorities (REACH regulation, Biocide Regulation, EU Textile and Clothing Vision for 2025, Circular Economy Action Plan, EU Ecolabel Textiles, Single Markets for Green Products, European Clothing Action Plan) with consumers’ needs by offering environmentally friendly clothing in nettle and mixed nettle and blueberry. Product design has a key role to conceive appealing and customized clothing inspired by sense of harmony, wellness, self-expression, sustainability and uniqueness. Further, ORTIKA targets the EU2020 employment strategy, EU2020 Growth strategy and New Skills Agenda through the revitalization youth employment in rural areas and the creation of a human-centered business environment. Research and expression of talents are intended as elements that increases the habitability of remote territories while becoming a source of wealth for the individual and society.

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The information about "ORTIKA" are provided by the European Opendata Portal: CORDIS opendata.

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