Opendata, web and dolomites


Toward sustainable fashion: nettle and blueberry garments to promote sustainable development of mountain areas and to boost young talents

Total Cost €


EC-Contrib. €






 ORTIKA project word cloud

Explore the words cloud of the ORTIKA project. It provides you a very rough idea of what is the project "ORTIKA" about.

plan    sense    clothing    talents    harmony    substances    socio    2017    customized    11    water    uniqueness    practices    2024    strategy    nettle    usd    takes    grow    green    individual    combines    life    impacts    2025    foreseen    fiber    producing    idea    human    form    cycle    people    action    divenire    lifestyle    territories    remote    modenese    business    vision    obsolescence    33    13    intensive    intended    harmful    conceive    natural    ecolabel    living    innovation    composites    inspired    talent    priorities    consumers    expression    self    delivering    rural    environmental    society    garments    chemicals    heavy    farming    wellness    dreamers    pesticides    employment    environment    textiles    revitalization    wealth    creation    apennine    contamination    cagr    source    eco    89    market    skills    2021    mixed    industry    billion    health    appealing    agenda    accounts    biocide    cheap    eu2020    regulation    10    start    ortika    blueberry    economy    message    textile    youth    circular    final    soil    emission    origins    starting    alone    young    markets    returning    environmentally    waste    single    centered    co2    school    labor    actors    sustainability    habitability   

Project "ORTIKA" data sheet

The following table provides information about the project.


Organization address
postcode: 40053
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Italy [IT]
 Project website
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2018
 Duration (year-month-day) from 2018-12-01   to  2019-05-31


Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    BETTI VALERIO IT (VALSAMOGGIA) coordinator 50˙000.00


 Project objective

In the EU, the clothing industry alone accounts for 10% of the EU life-cycle environmental impacts and to several socio-environmental issues such as heavy use of chemicals, pesticides, substances harmful to the environment and human health, water/soil contamination, intensive farming practices, obsolescence of final products, waste production, CO2 emission and exploitation of cheap labor. ORTIKA takes its origins from the experience of the project “Divenire – School of Dreamers” of 13 young people involved in the project, living in the Modenese Apennine. The concept and its implementation lead to the creation of a start-up producing natural garments, starting from nettle and mixed nettle and blueberry. Natural fiber composites market is foreseen to grow at a CAGR of 11.33% from 2017 to 2021 and to reach 10.89 billion USD by 2024. The result is a new form of collaboration between all the actors involved, delivering, on one hand, the idea of strong collaboration based on each member talent and, on the other hand, the message of returning to a natural eco-lifestyle. Therefore, our innovation combines EU priorities (REACH regulation, Biocide Regulation, EU Textile and Clothing Vision for 2025, Circular Economy Action Plan, EU Ecolabel Textiles, Single Markets for Green Products, European Clothing Action Plan) with consumers’ needs by offering environmentally friendly clothing in nettle and mixed nettle and blueberry. Product design has a key role to conceive appealing and customized clothing inspired by sense of harmony, wellness, self-expression, sustainability and uniqueness. Further, ORTIKA targets the EU2020 employment strategy, EU2020 Growth strategy and New Skills Agenda through the revitalization youth employment in rural areas and the creation of a human-centered business environment. Research and expression of talents are intended as elements that increases the habitability of remote territories while becoming a source of wealth for the individual and society.

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The information about "ORTIKA" are provided by the European Opendata Portal: CORDIS opendata.

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