HIGHLIGHT

Highlighting EU-funded Health research results via TV media and the internet

Coordinatore	YOURIS.COM    more  Organization address address: DREVE DU PRESSOIR 38 city: BRUSSELS postcode: 1190 contact info Titolo: Mr. Nome: Mario Cognome: Martinoli Email: send email Telefono: 393482000000 Fax: 39027002540
Nazionalità Coordinatore	Belgium [BE]
Totale costo	1˙089˙385 €
EC contributo	999˙490 €
Programma	FP7-HEALTH Specific Programme "Cooperation": Health
Code Call	FP7-HEALTH-2012-INNOVATION-1
Funding Scheme	CSA-CA
Anno di inizio	2012
Periodo (anno-mese-giorno)	2012-10-01   -   2014-09-30

 Partecipanti

#	participant	country	role	EC contrib. [€]
1	YOURIS.COM  Organization address address: DREVE DU PRESSOIR 38 city: BRUSSELS postcode: 1190 contact info Titolo: Mr. Nome: Mario Cognome: Martinoli Email: send email Telefono: 393482000000 Fax: 39027002540	BE (BRUSSELS)	coordinator	286˙868.00
2	LEONARDO FILM GMBH  Organization address address: Marie-Curie-str. city: OLDENBURG postcode: 26129 contact info Titolo: Mr. Nome: Elmar Cognome: Bartlmae Email: send email Telefono: +49 441779222812 Fax: +49 441779222818	DE (OLDENBURG)	participant	237˙365.00
3	ICONS SRL  Organization address address: CASCINA CIGOLINA city: CASTELNUOVO BOCCA D'ADDA postcode: 26843 contact info Titolo: Mrs. Nome: Elena Cognome: Gaboardi Email: send email Telefono: +39 027002573 Fax: +39 027002540	IT (CASTELNUOVO BOCCA D'ADDA)	participant	157˙397.00
4	INSERM - TRANSFERT SA  Organization address address: Rue Watt 7 city: PARIS postcode: 75013 contact info Titolo: Mr. Nome: Louis Cognome: Jammayrac Email: send email Telefono: +33 155030122 Fax: +33 155030160	FR (PARIS)	participant	146˙622.00
5	GEDEON PROGRAMMES SA  Organization address address: 155 Rue de Charonne city: PARIS postcode: 75011 contact info Titolo: Ms. Nome: Sonia Cognome: Levine Email: send email Telefono: +33 155255929 Fax: +33 155255900	FR (PARIS)	participant	114˙314.00
6	IMG INTERNET SRL  Organization address address: Via Moretto da Brescia 22 city: MILANO postcode: 20133 contact info Titolo: Mr. Nome: Roberto Cognome: Fortunato Email: send email Telefono: +39 027002575 Fax: +39 027002540	IT (MILANO)	participant	56˙924.00

Mappa

 Word cloud

Esplora la "nuvola delle parole (Word Cloud) per avere un'idea di massima del progetto.

 Obiettivo del progetto (Objective)

'The strategic objective of HIGHLIGHT is to contribute to the development of public awareness on European Health research in all European countries through the professional use of television media and the internet.

The technical objectives of HIGHLIGHT are:

• Surf the Health Theme in FP7 to identify most prominent results achieved by individual projects in FP7. • Produce and release a series of 21 high-quality free-of-rights short TV reportages for the general public on the basis of the key results of the research. Project’s audiovisuals will be developed in such a way to be easily adaptable to the needs of a wide spectrum of European TV channels and languages. • Exploit the distribution potential of the Consortium and deliver the TV reportages to 200 TV programs in Europe, to the news and to the main European broadcasting gateways, targeting all principal TV broadcast media from the 27 EU Member States and beyond. • Produce and release a series of original articles “around the TV reportages” written by professional journalists for the press and on-line media on the basis of the key results of the research. • Translate the released TV reportages in 6 languages and engrave them onto a DVD for public use at conferences, fairs, workshops, etc. The layout of the DVD shall be in line with DG R&I audiovisual communication policy. • Monitor the progress of the project and quantify the overall media impact of the project.

On the basis of the above, HIGHLIGHT expects:

• To have each of its audiovisual productions took-up and/or broadcast by national European TV stations at least 10 times, for a minimum expected total of 210 take-ups/broadcasts made by public TV stations in Europe and beyond, for a total of several millions viewers. • To have each of its web articles seen, took-up and mirrored at least 35 times, for a minimum expected total of 2,205 referrals on on-line news, specialised magazines, blogs, fora, social networks, etc.'

Introduzione (Teaser)

Citizens are not aware of the tangible outcomes and potential effects of EU-funded health research. An EU initiative set out to inform the general public and mainstream media by promoting health projects across Europe with the help of TV and the Internet.