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COCORO

Cocoro Advanced Lingerie, the ultimate reusable absorbent underwear

Total Cost €

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EC-Contrib. €

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Partnership

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 COCORO project word cloud

Explore the words cloud of the COCORO project. It provides you a very rough idea of what is the project "COCORO" about.

cocoro    people    combination    industry    fabric    australia    pollution    plastics    sme    cotton    dependent    huge    commercialized    ultimate    fluids    mostly    tons    economic    slight    satisfying    reusable    urgent    guarantee    emissions    economy    incontinence    gathered    expensive    disposable    translates    raw    maternity    gas    practical    polyester    compete    competitiveness    opportunity    menstruation    comfortable    external    inst    materials    techno    selling    material    1m    3b    climate    strategy    menstrual    greenhouse    ahead    competitive    moving    insufficient    markets    feasibility    finalise    corporal    absorption    market    disruptive    segments    pollutant    pads    innovative    absorbent    waste    underwear    mhm    absorbs    ecological    goals    group    women    femmefleur    lingerie    alternative    breathable    environment    urine    capacity    successful    business    solution    feminine    companies    190m    corroborate    started    circular    commercial    hygiene    panties    uses    imported    asian    practicality   

Project "COCORO" data sheet

The following table provides information about the project.

Coordinator
FEMMEFLEUR SCCL 

Organization address
address: VALLIRANA 49 1r
city: BARCELONA
postcode: 8006
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Spain [ES]
 Project website http://cocoro-intim.com
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3.5. (SOCIETAL CHALLENGES - Climate action, Environment, Resource Efficiency and Raw Materials)
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2016
 Duration (year-month-day) from 2016-12-01   to  2017-04-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    FEMMEFLEUR SCCL ES (BARCELONA) coordinator 50˙000.00

Map

 Project objective

Disposable menstrual products represent around 1M of the 3B tons of waste produced in the EU every year. Mostly composed by highly pollutant plastics, they have a huge impact on the environment. The pollution and greenhouse gas emissions they cause contribute to climate change, as well as material loss – a significant problem in the EU, which is highly dependent on imported raw materials. Moving towards a circular economy is an urgent need for the feminine hygiene industry to contribute to the competitiveness of the EU economy. Only two new companies in the US and Australia have recently started selling absorbent underwear as an alternative to pads. Yet, they cannot fully compete with pads given their insufficient absorption capacity and practicality. These products are also very expensive to get in Asian and European markets, which are the largest pads markets. Femmefleur has developed the ultimate alternative to disposable external menstrual hygiene management (MHM) products: a highly absorbent, breathable, practical and comfortable reusable underwear. Cocoro Advanced Lingerie uses a combination of cotton and polyester treated with an innovative technology that absorbs corporal fluids like menstruation or slight urine loss, satisfying women’s needs in MHM and beyond.

Its unique features are highly competitive as our disruptive technology and design guarantee a cost-effective and ecological solution for MHM. Increasing their absorption capacity, these panties can be commercialized in other market segments such as urine incontinence or maternity. This translates into a high-potential users group, as only in the EU it represents around 190M people.

The successful results gathered together with the huge business opportunity ahead allow us to establish two main goals for this SME Inst. phase 1: to finalise a techno-economic assessment of the polyester fabric technology and to corroborate the feasibility of the developed commercial strategy for the MHM market.

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The information about "COCORO" are provided by the European Opendata Portal: CORDIS opendata.

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