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COCORO

Cocoro Advanced Lingerie, the ultimate reusable absorbent underwear

Total Cost €

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EC-Contrib. €

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Partnership

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 COCORO project word cloud

Explore the words cloud of the COCORO project. It provides you a very rough idea of what is the project "COCORO" about.

cotton    underwear    190m    finalise    companies    urgent    incontinence    imported    business    ultimate    raw    satisfying    people    femmefleur    waste    group    circular    corporal    economic    strategy    industry    competitive    feminine    expensive    markets    insufficient    techno    sme    menstrual    commercialized    mhm    compete    successful    feasibility    inst    external    translates    lingerie    fabric    absorption    absorbent    absorbs    practicality    disposable    huge    combination    capacity    breathable    maternity    ahead    comfortable    corroborate    reusable    economy    cocoro    started    emissions    practical    fluids    competitiveness    3b    goals    mostly    guarantee    segments    polyester    urine    moving    1m    materials    material    hygiene    dependent    gathered    panties    pollutant    gas    pollution    plastics    slight    opportunity    commercial    pads    uses    greenhouse    disruptive    australia    alternative    ecological    selling    solution    innovative    asian    market    climate    women    menstruation    tons    environment   

Project "COCORO" data sheet

The following table provides information about the project.

Coordinator
FEMMEFLEUR SCCL 

Organization address
address: VALLIRANA 49 1r
city: BARCELONA
postcode: 8006
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Spain [ES]
 Project website http://cocoro-intim.com
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3.5. (SOCIETAL CHALLENGES - Climate action, Environment, Resource Efficiency and Raw Materials)
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2016
 Duration (year-month-day) from 2016-12-01   to  2017-04-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    FEMMEFLEUR SCCL ES (BARCELONA) coordinator 50˙000.00

Map

 Project objective

Disposable menstrual products represent around 1M of the 3B tons of waste produced in the EU every year. Mostly composed by highly pollutant plastics, they have a huge impact on the environment. The pollution and greenhouse gas emissions they cause contribute to climate change, as well as material loss – a significant problem in the EU, which is highly dependent on imported raw materials. Moving towards a circular economy is an urgent need for the feminine hygiene industry to contribute to the competitiveness of the EU economy. Only two new companies in the US and Australia have recently started selling absorbent underwear as an alternative to pads. Yet, they cannot fully compete with pads given their insufficient absorption capacity and practicality. These products are also very expensive to get in Asian and European markets, which are the largest pads markets. Femmefleur has developed the ultimate alternative to disposable external menstrual hygiene management (MHM) products: a highly absorbent, breathable, practical and comfortable reusable underwear. Cocoro Advanced Lingerie uses a combination of cotton and polyester treated with an innovative technology that absorbs corporal fluids like menstruation or slight urine loss, satisfying women’s needs in MHM and beyond.

Its unique features are highly competitive as our disruptive technology and design guarantee a cost-effective and ecological solution for MHM. Increasing their absorption capacity, these panties can be commercialized in other market segments such as urine incontinence or maternity. This translates into a high-potential users group, as only in the EU it represents around 190M people.

The successful results gathered together with the huge business opportunity ahead allow us to establish two main goals for this SME Inst. phase 1: to finalise a techno-economic assessment of the polyester fabric technology and to corroborate the feasibility of the developed commercial strategy for the MHM market.

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The information about "COCORO" are provided by the European Opendata Portal: CORDIS opendata.

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