Opendata, web and dolomites


Pioneering Sustainable Substrate for Accelerated Quality Cultivation

Total Cost €


EC-Contrib. €






 Hollandplug project word cloud

Explore the words cloud of the Hollandplug project. It provides you a very rough idea of what is the project "Hollandplug" about.

phase2    commercialising    water    60    content    customers    mostly    28    56we    block    life    wet    installations    entire    stone    patented    annual    dropout    cover    consumption    recognised    regular    storage    imply    medium    successful    air    grow    roi    sole    super    polymer    bv    seeds    equally    international    spread    compostable    moisture    purpose    demand    positions    expectancy    jute    rate    proprietary    healthy    plug    completely    practices    investment    optimise    reused    made    proper    uses    agriculture    pioneering    wool    substrates    disposal    solutions    optimal    agro    2025    peat    suited    34    nutritional    balance    farming    revenues    yield    emerged    million    absorbent    bio    87    sprayed    fertility    markets    effort    reduces    safely    flakes    100    cultivation    return    moment    flowers    hydroponics    57    substrate    15    founded    depending    horticulture    profit    35    high    43    quality    consists    expensive    conventional    mix    energy    sme    recycled    coir    industry    soil       hollandplug    roots    foam    create    choose    plants    base    land    crop    fertilizers    coco    total    these    job    inside    commercialization   

Project "Hollandplug" data sheet

The following table provides information about the project.


Organization address
address: IJSSEL 1
postcode: 2491 BW
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Netherlands [NL]
 Project website
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3.2.4. (Sustainable and competitive bio-based industries and supporting the development of a European bioeconomy)
2. H2020-EU.3.2.1. (Sustainable agriculture and forestry)
3. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
4. H2020-EU.3.2.2. (Sustainable and competitive agri-food sector for a safe and healthy diet)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2018
 Duration (year-month-day) from 2018-03-01   to  2018-06-30


Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 


 Project objective

High fertility of land and proper water disposal in the soil are recognised as essential requirements to grow healthy plants. The agro & horticulture markets demand a cultivation base with an optimal air/water balance which can be controlled to ensure a regular growth of the roots across the soil or block. At the moment, there are numerous substrates such as coco coir, peat coir, stone wool and foam, used in the industry, in an effort to cover these needs. However, all these solutions present important issues, as substrates remain completely wet, are not safely recycled/reused and the water and air content is not equally spread into the entire growing medium. In addition, new practices like hydroponics which emerged for the purpose of controlling the water/air uptake by plants, are mostly expensive systems, not suited for all agriculture uses and require installations with high return on investment. HollandPlug International BV, is a SME founded with the sole purpose of developing, exploiting and commercialising HollandPlug. HollandPlug consists of a 100% compostable plug made of a mix of patented pioneering water storage bio-flakes sprayed with a proprietary Super Absorbent Polymer and jute to optimise the moisture/air balance for plants/flowers/seeds to grow inside. With this new substrate the customers can choose the water level of the plug depending on plants’ needs, which results in 15% higher yield production, better nutritional quality and energy reduction. Our technology reduces the fertilizers needed (35%), the water consumption (60%) compared to conventional soil based farming solutions, the dropout rate to 2% and increase life expectancy of the crop by 15%. The successful commercialization of our project will help us reach annual revenues of €34.28 million and profit of €8.57 million in 2025. With a Phase2 investment of €2.87 million, this would imply a ROI of 7.56We will also create a total 43 new job positions after five years of commercialization.

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The information about "HOLLANDPLUG" are provided by the European Opendata Portal: CORDIS opendata.

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