Pomelody 2.0 SIGNED

Project "Pomelody 2.0" data sheet

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 Partnership

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 Project objective

Scientific research proves that early music education, specifically by children ages 0 to 5, is a powerful tool for attaining children’s full intellectual, social and creative potential. Numerous research studies show indisputable evidence that learning music at an early age speeds the development of speech and reading skills, leading to improved comprehension. Musically trained children develop to their full potential, in contrast to the outdated, normative learning models.

The early childhood educational paradigm has not experienced changes in decades. Current model is qualitative, teacher-centred and universal. On top of that, formal early childhood education suffers many challenges, including budget cuts, very low attendance in ECE by children and inadequate music qualifications of early childhood educators.

Today, professional early childhood music education is purchased by parents in the form of private music classes, or one-off music performances. The burden is on the parents to take up private tuition, and the high costs of private, stationary lessons is a major barrier.

Pomelody is the world’s first and only, eLearning framework for comprehensive music education for infants, toddlers and pre-schoolers, which we describe as analogous to a combination of Netflix and Spotify. Pomelody combines our eLearning web application, with assisted learning software tools to track, analyse and enhance children’s learning processes, increasing learning impact and the final performance.

Pomelody is a direct response to the “gap” between research and practice on early childhood music education, and fills a significant market gap within the edTech and eLearning segments. Pomelody partakes in the rise of a next giant market opportunity, where according to forecast the global eLearning market for kids is poised to grow over the next decade to reach $325 billion by 2025.