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DAYUSE SIGNED

DAYUSE: the European game changer that creates a disruptive value-adding exploitation model for Hotels.

Total Cost €

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EC-Contrib. €

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Partnership

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 DAYUSE project word cloud

Explore the words cloud of the DAYUSE project. It provides you a very rough idea of what is the project "DAYUSE" about.

strategy    2010    com    created    shake    service    hourly    reservation    asia    agreements    full    24    gradual    extend    globally    huge    hilton    american    transaction    company    day    urgent    dms    price    relies    renting    complementary    networks    hotel    pms       hours    industries    world    months    time    smooth    signature    ocean    boasts    bookings    proprietary    basis    blue    delivered    rate    tools    wants    game    answer    market    prepare    distributors    north    integrating    tool    prevail    car    position    tune    chains    leverage    provides    prepared    accorhotels    marriott    industrialization    ambition    allotment    imposing    leader    scalable    running    network    ground    300    adoption    standard    dayuse    industry    pilots    hospitality    first    concretely    instrument    overnight    last    gradually    fine    similarly    hotels    few    minute    book    changer    sme    looks    countries    2016    question    500    room    completely    breaking    saas    substitute    mode    billion       2024    segment    innovative    online    pricing    players    grow   

Project "DAYUSE" data sheet

The following table provides information about the project.

Coordinator
DAY USE 

Organization address
address: 5 RUE DE ROCHECHOUART
city: PARIS
postcode: 75009
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country France [FR]
 Project website https://partners.dayuse.com/login
 Total cost 2˙154˙187 €
 EC max contribution 1˙507˙931 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-2
 Funding Scheme SME-2
 Starting year 2018
 Duration (year-month-day) from 2018-07-01   to  2020-06-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    DAY USE FR (PARIS) coordinator 1˙507˙931.00

Map

 Project objective

'Created in late 2010, dayuse.com is the innovative world leader in online reservation for the emerging 'day use' hotel room segment in a typical 'Blue Ocean' strategy.

It provides an answer to this key question 'Why should I book a hotel room for a full overnight price when I only need it for a few hours?' The Company now relies on a network of over 4,500 partner hotels. The service is provided on a day-time allotment pricing basis. DAYUSE boasts over 300,000 bookings p.a. which represents now one reservation per minute!

With the recent signature of agreements with major hotel chains such as AccorHotels, Hilton, Marriott that want to open their huge hotel networks to dayuse.com, a large-scale industrialization phase looks urgent.

DAYUSE has now the ambition to leverage on its leader position in the 'day use' segment to shake completely the Hospitality Industry by imposing gradually and globally a new scalable industry standard based on an hourly service/rate, 24 hours a day, similarly to industries like car renting.

Concretely, the company targets to provide to hotels a DAYUSE Proprietary Management System (PMS) called DMS delivered through SaaS with a ground-breaking pricing 'per transaction' mode. The PMS market is estimated at $1.5 billion in 2016 and expected to grow to $2.0 billion in 2024. DAYUSE targets its gradual smooth adoption, first as a complementary tool to existing PMS and finally as a full substitute. DAYUSE will then extend its reach to the whole Hospitality Industry while integrating other distributors. The company wants to be the European game changer in an industry where North American players prevail.

This SME Instrument Phase 2 project represents for DAYUSE the very last step to the market. For 24 months, it will prepare and fine-tune the IT tools for the industrialization while running pilots globally in different countries (Europe, US, Asia) to be prepared for the challenges of the Go-to-Market execution in Phase 3.'

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The information about "DAYUSE" are provided by the European Opendata Portal: CORDIS opendata.

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