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DAYUSE SIGNED

DAYUSE: the European game changer that creates a disruptive value-adding exploitation model for Hotels.

Total Cost €

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EC-Contrib. €

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Partnership

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 DAYUSE project word cloud

Explore the words cloud of the DAYUSE project. It provides you a very rough idea of what is the project "DAYUSE" about.

created    overnight    full    countries    gradually    rate    concretely    leader    pricing    com    transaction    sme    saas    hours    complementary    industries    asia    completely    running    wants    delivered    fine    boasts    industry    substitute    distributors    hourly    proprietary    tools    online    network    reservation    urgent    chains    pms    prevail    strategy    instrument    marriott    company    answer    hospitality    service    relies       tune    north    segment    imposing    car    2024    500    gradual    dms    provides    blue    globally    american    prepare    months    leverage    dayuse    integrating    2016    standard    market    shake    few    ground    position    innovative    scalable    huge    prepared    time    question    smooth    hotel    book    room    signature    hilton    looks    tool    changer    players    adoption    first    game    hotels    last    pilots    similarly    24    price    ambition    billion    day    industrialization    extend    renting    accorhotels    grow    world    allotment       agreements    ocean    bookings    300    mode    minute    2010    breaking    networks    basis   

Project "DAYUSE" data sheet

The following table provides information about the project.

Coordinator
DAY USE 

Organization address
address: 5 RUE DE ROCHECHOUART
city: PARIS
postcode: 75009
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country France [FR]
 Project website https://partners.dayuse.com/login
 Total cost 2˙154˙187 €
 EC max contribution 1˙507˙931 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-2
 Funding Scheme SME-2
 Starting year 2018
 Duration (year-month-day) from 2018-07-01   to  2020-06-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    DAY USE FR (PARIS) coordinator 1˙507˙931.00

Map

 Project objective

'Created in late 2010, dayuse.com is the innovative world leader in online reservation for the emerging 'day use' hotel room segment in a typical 'Blue Ocean' strategy.

It provides an answer to this key question 'Why should I book a hotel room for a full overnight price when I only need it for a few hours?' The Company now relies on a network of over 4,500 partner hotels. The service is provided on a day-time allotment pricing basis. DAYUSE boasts over 300,000 bookings p.a. which represents now one reservation per minute!

With the recent signature of agreements with major hotel chains such as AccorHotels, Hilton, Marriott that want to open their huge hotel networks to dayuse.com, a large-scale industrialization phase looks urgent.

DAYUSE has now the ambition to leverage on its leader position in the 'day use' segment to shake completely the Hospitality Industry by imposing gradually and globally a new scalable industry standard based on an hourly service/rate, 24 hours a day, similarly to industries like car renting.

Concretely, the company targets to provide to hotels a DAYUSE Proprietary Management System (PMS) called DMS delivered through SaaS with a ground-breaking pricing 'per transaction' mode. The PMS market is estimated at $1.5 billion in 2016 and expected to grow to $2.0 billion in 2024. DAYUSE targets its gradual smooth adoption, first as a complementary tool to existing PMS and finally as a full substitute. DAYUSE will then extend its reach to the whole Hospitality Industry while integrating other distributors. The company wants to be the European game changer in an industry where North American players prevail.

This SME Instrument Phase 2 project represents for DAYUSE the very last step to the market. For 24 months, it will prepare and fine-tune the IT tools for the industrialization while running pilots globally in different countries (Europe, US, Asia) to be prepared for the challenges of the Go-to-Market execution in Phase 3.'

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The information about "DAYUSE" are provided by the European Opendata Portal: CORDIS opendata.

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