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DAYUSE SIGNED

DAYUSE: the European game changer that creates a disruptive value-adding exploitation model for Hotels.

Total Cost €

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EC-Contrib. €

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Partnership

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 DAYUSE project word cloud

Explore the words cloud of the DAYUSE project. It provides you a very rough idea of what is the project "DAYUSE" about.

signature    countries    300    instrument    prepare    transaction    mode    full    tool    industries    2024    online    urgent    provides    integrating    network    prepared    2010    hours    blue    grow    leverage    hilton    complementary    bookings    sme    players    industrialization    relies    hotel    american    completely    ocean       hospitality    minute    boasts       price    overnight    pms    car    running    rate    similarly    substitute    breaking    smooth    distributors    2016    adoption    gradually    agreements    hotels    leader    looks    proprietary    industry    few    com    ground    world    networks    day    saas    position    fine    created    standard    room    renting    market    globally    changer    billion    game    wants    months    500    asia    segment    marriott    strategy    delivered    first    basis    answer    time    prevail    north    allotment    pilots    imposing    dms    huge    reservation    question    accorhotels    dayuse    service    scalable    extend    concretely    company    book    last    pricing    hourly    tune    shake    ambition    chains    24    tools    innovative    gradual   

Project "DAYUSE" data sheet

The following table provides information about the project.

Coordinator
DAY USE 

Organization address
address: 5 RUE DE ROCHECHOUART
city: PARIS
postcode: 75009
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country France [FR]
 Project website https://partners.dayuse.com/login
 Total cost 2˙154˙187 €
 EC max contribution 1˙507˙931 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-2
 Funding Scheme SME-2
 Starting year 2018
 Duration (year-month-day) from 2018-07-01   to  2020-06-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    DAY USE FR (PARIS) coordinator 1˙507˙931.00

Map

 Project objective

'Created in late 2010, dayuse.com is the innovative world leader in online reservation for the emerging 'day use' hotel room segment in a typical 'Blue Ocean' strategy.

It provides an answer to this key question 'Why should I book a hotel room for a full overnight price when I only need it for a few hours?' The Company now relies on a network of over 4,500 partner hotels. The service is provided on a day-time allotment pricing basis. DAYUSE boasts over 300,000 bookings p.a. which represents now one reservation per minute!

With the recent signature of agreements with major hotel chains such as AccorHotels, Hilton, Marriott that want to open their huge hotel networks to dayuse.com, a large-scale industrialization phase looks urgent.

DAYUSE has now the ambition to leverage on its leader position in the 'day use' segment to shake completely the Hospitality Industry by imposing gradually and globally a new scalable industry standard based on an hourly service/rate, 24 hours a day, similarly to industries like car renting.

Concretely, the company targets to provide to hotels a DAYUSE Proprietary Management System (PMS) called DMS delivered through SaaS with a ground-breaking pricing 'per transaction' mode. The PMS market is estimated at $1.5 billion in 2016 and expected to grow to $2.0 billion in 2024. DAYUSE targets its gradual smooth adoption, first as a complementary tool to existing PMS and finally as a full substitute. DAYUSE will then extend its reach to the whole Hospitality Industry while integrating other distributors. The company wants to be the European game changer in an industry where North American players prevail.

This SME Instrument Phase 2 project represents for DAYUSE the very last step to the market. For 24 months, it will prepare and fine-tune the IT tools for the industrialization while running pilots globally in different countries (Europe, US, Asia) to be prepared for the challenges of the Go-to-Market execution in Phase 3.'

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The information about "DAYUSE" are provided by the European Opendata Portal: CORDIS opendata.

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