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First long-lasting super-oxygenated water to promote post-exercise recovery and plant health, boosting crop yields sustainably

Total Cost €


EC-Contrib. €






 OxygeAte project word cloud

Explore the words cloud of the OxygeAte project. It provides you a very rough idea of what is the project "OxygeAte" about.

roi    yield    industrial    12    cells    exercise    healthy    cell    times    oxygenated    vegetables    profits    continuous    2017    super    cagr    solution    prototype    10    register    500    food    basically    organism    investment    recovery    liters    feasibility    o2    2023    industries    poised    create    miniscule       beverage    nitox    extra    technics    16    molecules    lower    precise    infusing    answer    constant    bottled    global    industry    minerals    2022    15    concentration    oxygenation    bond    gross    tap    stable    revenues    benefits    living    yields    billion    surge    intake    2021    bounding    version    efficient    searching    it    season    boosting    drink    waters    question    calculate    first    forecast    evaporate    dissolved    energy    post    booster    plant    160mg    oxygenate    farming    obtain    functional    atmosphere    health    globally    sustainable    market    irrigation    upscale    water    period    payback    million    last    humans    lasting    oxygen    seasonal    regular    crop    return    sustainably    chemical    tends    search    metabolize    months    smart    5mg   

Project "OxygeAte" data sheet

The following table provides information about the project.


Organization address
city: OSLO
postcode: 195
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Norway [NO]
 Project website
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2018
 Duration (year-month-day) from 2018-07-01   to  2018-09-30


Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    NITOX AS NO (OSLO) coordinator 50˙000.00


 Project objective

Oxygen is important to every cell in every living organism to make energy and metabolize food, we all know that. The question is “how could we improve the intake of oxygen in cells and obtain extra benefits out of it?” The answer is easy, “by infusing and bounding Oxygen to water and get cells drink it”. However the solution is not that easy since Oxygen tends to evaporate to the atmosphere. Two growing industries have their attention on the super-oxygenation of water: i)the healthy beverage industry is searching for a booster on functional bottled water and ii)the smart farming industry searching for more precise and sustainable irrigation technics for farming. At NiToX we have developed OxygenAte, a first long-lasting super-oxygenated water to promote post-exercise recovery in humans and plant health in vegetables, boosting crop yields sustainably. In the NiToX process, the O2 molecules create a miniscule but stable chemical bond with minerals that are dissolved in the water. This basically means that O2 will remain dissolved in water for 4-6 months and oxygen concentration will be increased from 5mg/l, as in regular tap water, to 160mg/l in OxygenAte water. The global market for functional waters has experienced a continuous surge in the last five years, achieving 5,500 million liters and $12 billion in revenues globally in 2017. The market is poised to register a CAGR of 8.6% over the 2017-2022 period. The farming industry is constant search of more sustainable and efficient methods and with Nitox they will experience a seasonal yield increase (over 10%), lower crop times and increase of production at end of season (16%). With the Feasibility Study we expect to upscale our existing prototype and get to an industrial version of it that will allow us to achieve a forecast of gross profits of €15.2 million by 2023. We calculate a Return of Investment (ROI) of 4.5 in a five-year period and payback in year 3 (2021).

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The information about "OXYGEATE" are provided by the European Opendata Portal: CORDIS opendata.

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