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Transatlantic Cowgirl Mobilities and the Western Show

Total Cost €


EC-Contrib. €






 TACOMO project word cloud

Explore the words cloud of the TACOMO project. It provides you a very rough idea of what is the project "TACOMO" about.

cowboydom    culture    reception    closes    cowgirls    relevance    host    resonate    ideas    roles    commentary    buffalo    roam    cowgirldom    continental    edge    naturally    gap    male    north    explores    essentially    revise    fantasies    researcher    gendered    special    takes    sharpshooting    cultural    action    imagine    figures    embody    completes    experiment    audiences    visual    inquiry    female    persons    people    turn    bill    globe    west    mobilities    advertising    cowboy    travelling    dialogue    theorizes    womanhood    transnational    legacy    myth    figure    western    presented    perspectives    appeal    performance    america    acts    century    roping    questions    newspaper    riding    diachronic    performers    first    popular    american    canada    white    critical    mobile    shows    imperial    day    created    academia    behavior    costume    prairies    austria    cultures    look    world    20th    objects    frontier    germany    norms    trick    wild    narratives    did    transatlantically    gender    innovative    interact    mobility    tacomo    cutting    cowboys    scholarly    women    adventure   

Project "TACOMO" data sheet

The following table provides information about the project.


Organization address
city: WIEN
postcode: 1010

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Austria [AT]
 Total cost 186˙167 €
 EC max contribution 186˙167 € (100%)
 Programme 1. H2020-EU.1.3.2. (Nurturing excellence by means of cross-border and cross-sector mobility)
 Code Call H2020-MSCA-IF-2018
 Funding Scheme MSCA-IF-EF-ST
 Starting year 2020
 Duration (year-month-day) from 2020-09-01   to  2022-08-31


Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    UNIVERSITAT WIEN AT (WIEN) coordinator 186˙167.00


 Project objective

Cowboys are known all over the world. They embody fantasies of mobility and adventure in the North American West to people around the globe. And naturally, we imagine cowboys as white and male figures who roam the prairies. The innovative action TACOMO takes a new look at cowboydom: It shows how cowGIRLS produce and revise cowboy gender norms in transnational cultural mobilities. Travelling with Buffalo Bill’s Wild West Show to Germany and Austria at the turn of the 20th century, female performers presented show acts such as trick riding, roping, and sharpshooting. Their acts addressed narratives of the frontier, American womanhood, and the gender norms of their European audiences, both through their performance (dialogue, costume, behavior) and its reception (newspaper commentary, advertising). TACOMO’s objective is to show that the gendered myth of the Wild West was created transatlantically in North America and in Europe. It explores three research questions: first, how did women performers experiment on the cowboy figure at Wild West Shows? Second, how did US cowgirldom interact with continental imperial gender roles? And third, how does their legacy resonate with present-day popular Western cultures in the US, Canada, Austria, and Germany? The action completes the researcher’s previous findings about female cowboys. It theorizes their performance through cutting edge fields of inquiry from Popular and Visual Culture, Mobility Studies and Transnational North American Studies, and it closes a gap in scholarly research on the myth of the American West. TACOMO’s special relevance to the H2020 program includes, first, a strong gender aspect in the diachronic research topic and in the researcher’s and the host’s gender-critical perspectives on academia; second, an appeal to general interest through its popular culture focus; and third, an understanding of culture as essentially mobile and produced in the travelling of ideas, persons, and objects between cultures.

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The information about "TACOMO" are provided by the European Opendata Portal: CORDIS opendata.

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