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IMMERSION SIGNED

Immersive marketplace for the European real estate sector

Total Cost €

0

EC-Contrib. €

0

Partnership

0

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 IMMERSION project word cloud

Explore the words cloud of the IMMERSION project. It provides you a very rough idea of what is the project "IMMERSION" about.

gain    purchasing    sales    perspective    implementing    online    today    validation    partnership    time    market    standards    houses    immersion    successful    agent    property    virtual    building    scaling    tools    plans    25    merges    structure    company    modify    customers    numeriplan    plan    world    immersing    country    environmental    markets    furniture    matrix    job    industries    marketplace    see    reduce    house    meet    housing    visit    virtually    carry    deg    photoreal    designer    architects    contractors    scenario    decision    48    builder    strategy    360    internationalization    feel    immersive    roi    individual    portfolio    forecast    space    navigate    entering    brochures    platform    marketing    usual    players    works    environment    tours    proposes    gamble    solution    business    assets    interior    visualised    model    portals    investors    suite    renovation    room    tour    first    models    clients    services    off    projected    regulations    estate    interact   

Project "IMMERSION" data sheet

The following table provides information about the project.

Coordinator
NUMERI PLAN 

Organization address
address: ZONE ARTISANALE DU SAOSNOIS
city: MAMERS
postcode: 72600
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country France [FR]
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2019
 Duration (year-month-day) from 2019-12-01   to  2020-03-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    NUMERI PLAN FR (MAMERS) coordinator 50˙000.00

Map

 Project objective

Today, it is usual to see 360° virtual tours in Estate Agent or online at real estate portals. These tools are useful to show existing assets, however they tools are not a solution for potential clients, players of the real state sector (investors and architects) offering off-the- plan houses, which is much more of a gamble as their clients’ decision is based on brochures, plans, models and a visit to the builder's marketing suite. Some players are offering Virtual Reality Real Estate Tour immersing their clients in a 360° photoreal environment. Users can navigate the property from room to room to gain a real perspective for the scale and feel of the space. However, the customers cannot interact with the environment and/or modify it. NUMERIPLAN merges the virtual reality concept with the online marketplace concept and proposes a new business model addressed to four main markets: Real estate sector, individual customers, building industries and interior design related services and products. IMMERSION will be the first virtual/immersive marketplace in Europe that allows your projected houses to be the scenario for purchasing furniture, interior design or housing renovation services. By entering the matrix the user will become fully part of a virtual world and become the own house and interior designer. Renovation works will be proposed by contractors and virtually visualised by the users and will consider technical and environmental regulations and standards. To meet these objectives, there is a need to reduce the time to market by increasing a portfolio of the platform validation, scaling-up the structure of the company and its partnership and implementing a successful internationalization strategy. In Phase 1, we target to develop this cost structure and carry out a sales forecast per country, with the objective to ensure a company growth with estimated 25 new job and a ROI of 48 % in year 4.

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The information about "IMMERSION" are provided by the European Opendata Portal: CORDIS opendata.

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