Opendata, web and dolomites
  1. home
  2. trasparenza
  3. open h2020
  4. themotion

TheMotion SIGNED

The most cost-efficient video ad creation platform; +5.000.000 video-minutes per hour of hyper-personalised videos instantly and at massive scale

Total Cost €

0

EC-Contrib. €

0

Partnership

0

Views

0
 Outcomes and results

 TheMotion project word cloud

Explore the words cloud of the TheMotion project. It provides you a very rough idea of what is the project "TheMotion" about.

service    18m    turnover    summit    congress    automate    disruptive    fte    replace    goals    managed    gross    01    videos    luca    digital    laneveraroja    performance    de    company    advertising    customers    6m    turning    2016    75    meli    create    multiplying    automatically    invested    thousands    generating    prize    november    private    aacute    technological    themotion    award    catalogue    privalia    interests    renowned    adglow    south    irrespective    90    maximise    media    sales    virtually    awards    model    world    x100    000    scalable    october    massively    ebay    players    nicolas    spanish    conversion    x1    capacity    minute    launch    item    centaurs    4m    ebitda    entrepreneurs    upscaled    instantly    x3    vide    massive    ctr    ambition    2022    recognised    minutes    efficient    biggest    international    launched    reaching    personalised    ad    viewer    tena    became    market    2017    first    static    4yfn    march    investors    mobile    size    vodafone    demonstrated    video    grown    platform    business    tuenti    successfully    unprecedented    hour    globally    ads    startups    online    million    expects    experts    affordable    expand   

Project "TheMotion" data sheet

The following table provides information about the project.

Coordinator		 NEXTCHANCE ASSETS SL 

Organization address
address: PASEO DE LA CASTELLANA 259D PLANTA 43-SUR TORRE ES
city: MADRID
postcode: 28046
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.
 Coordinator Country Spain [ES]
 Project website https://web.archive.org/web/20180815151120/https://www.themotion.com/
 Total cost 2˙166˙250 €
 EC max contribution 1˙516˙375 € (70%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-2-2016-2017
 Funding Scheme SME-2
 Starting year 2017
 Duration (year-month-day) from 2017-10-01   to  2019-03-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    NEXTCHANCE ASSETS SL ES (MADRID) coordinator 1˙516˙375.00

Map

 Project objective

TheMotion is the most cost-efficient platform to massively and instantly produce personalised video ads at costs as low as 0.01€ per minute of video. TheMotion allows any company with a digital catalogue to automatically create thousands of video ads for each catalogue item and to make that each video is automatically personalised to march the viewer interests and maximise conversion. Our ambition is to replace traditional video ads production in the online advertising market turning it into a massive service affordable by virtually any company irrespective of their size and turnover. After 2 years of development and 4M€ invested, TheMotion was launched in the Spanish market in November 2016. Since its launch TheMotion has produced 1 million videos and demonstrated the technology performance with key customers such as eBay, Meliá, Vodafone, Adglow or Privalia generating unprecedented results (CTR x3,75; conversion x1.8; CTR vide/static 90%). This project will allow us to further automate the production process multiplying TheMotion production capacity by x100 (from 50.000 video-minutes per hour to 5.000.000 video-minutes per hour). Technology will be upscaled and demonstrated allowing TheMotion to expand globally becoming one of the world’s biggest players in the video ad production. By 2022 TheMotion expects to have grown to 100 FTE reaching 3.000 customers, gross sales of 18M€ and EBITDA 6M€. To reach our ambitious goals TheMotion has brought together some of the most renowned technological experts in the field, entrepreneurs that have successfully managed startups that became ‘centaurs’ such as Tuenti, LaNeveraRoja and private investors such as Nicolas Luca de Tena. TheMotion disruptive technology and business model have been already recognised with international awards such as the “most scalable product” award at the South Summit in October 2016 and the first prize in the 4YFN (4 Years From Now) Digital Media Award in the Mobile World Congress 2017.

Are you the coordinator (or a participant) of this project? Plaese send me more information about the "THEMOTION" project.

For instance: the website url (it has not provided by EU-opendata yet), the logo, a more detailed description of the project (in plain text as a rtf file or a word file), some pictures (as picture files, not embedded into any word file), twitter account, linkedin page, etc.

Send me an  email (fabio@fabiodisconzi.com) and I put them in your project's page as son as possible.

Thanks. And then put a link of this page into your project's website.

The information about "THEMOTION" are provided by the European Opendata Portal: CORDIS opendata.

More projects from the same programme (H2020-EU.2.1.1.;H2020-EU.2.3.1.)

REALM (2015)

A disruptive method to free physicians from Hospital Information Systems by generating fault free patient diagnostic documents in real-time using natural language

Read More  

HYBCOPTER (2016)

Hybrid multi copter with 6 times more flight time.

Read More  

DIGISTONE P1 (2014)

Production and Market entry financing of Digital Concrete Screen for Outdoor Digital Signage application

Read More