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Bluecode

The Smartphone Payment Scheme for Europe

Total Cost €

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EC-Contrib. €

0

Partnership

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 Bluecode project word cloud

Explore the words cloud of the Bluecode project. It provides you a very rough idea of what is the project "Bluecode" about.

possibilities    managed    payment    130    emotional    ewallets    migrating    relevance    lose    assure    cashless    dramatic    mobile    broadened    consumers    keeps    market    mastercard    bank    job    barcodes    interface    revenues    transactions    debit    billion    google    million    positions    profit    2020    payments    estimate    situation    tackling    electronic    customer    usa    link    entities    centuries    apple    performed    disrupting    decades    code    cash    expensive    financial    contactless    cumbersome    ago    14    100    tools    alternative    innovative    20    sensitive    fintech    anonymous    2022    networks    data    credit    generation    name    22    popular    wallet    total    threatened    involve    cheques    inevitably    cards    milestones    players    companies    thanks    annually    tokens    industry    pay    banks    challenge    hacking    entire    resorting    solution    alternatives    scheme       visa    besides    19    paypal    conduct    misuse    quite    generate    blue    commercial    customers    addressable    card    internally    security    cumulative   

Project "Bluecode" data sheet

The following table provides information about the project.

Coordinator
SECURE PAYMENT TECHNOLOGIES GMBH 

Organization address
address: MULLERSTRASSE 27
city: INNSBRUCK
postcode: 6020
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Austria [AT]
 Project website https://bluecode.com/en/
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2018
 Duration (year-month-day) from 2018-08-01   to  2018-11-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    SECURE PAYMENT TECHNOLOGIES GMBH AT (INNSBRUCK) coordinator 50˙000.00

Map

 Project objective

Cash has been the most popular payment method for centuries, but it is quite cumbersome and expensive. Decades ago, the payment possibilities were broadened with cheques and debit/credit cards, and recently a new generation of alternatives brought by FinTech companies is disrupting the industry with eWallets, contactless payment, etc. However, most of these new payment tools inevitably involve resorting to USA-based card networks (Visa and MasterCard) and electronic payment tools (PayPal, Apple Pay, Google Wallet). This represents a dramatic situation for the European financial industry, threatened to lose the revenues generated by the transactions but also the ‘emotional’ link with customers and even the whole payment process (consumers migrating to USA banks). How can we help tackling this challenge? Blue Code is an innovative mobile payment solution that will avoid the need of resorting to USA players to conduct the non-cash payments in Europe. Through our 100% European payment scheme, the entire payment process is conducted with European entities, so all the revenues and customer interface remains internally. Besides, we assure ‘security by design’ through an innovative payment method based on barcodes (Tokens) that keeps all the process anonymous, so no sensitive data like name, address or bank account is managed, and thus there are no possibilities of hacking of misuse. In Europe, 130 billion non-cash transactions are performed each year and this number is growing 6.5% annually. The alternative payment methods like Blue Code are increasing its relevance and are estimated to process 20% of the total cashless transactions by 2020, taking one third of the total revenues generated, thus a total addressable market of €22 billion. Thanks to the technical advances and commercial milestones brought by this project, we estimate to generate €19.6 million cumulative profit by 2022 and 14 new job positions.

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The information about "BLUECODE" are provided by the European Opendata Portal: CORDIS opendata.

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