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IMIR-UP SIGNED

Scale-up of INNER MAGIC and INNER REFLECTION: Virtual Ultrasound Sensors for Smart Devices.

Total Cost €

EC-Contrib. €

Partnership

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Outcomes and
results

IMIR-UP project word cloud

Explore the words cloud of the IMIR-UP project. It provides you a very rough idea of what is the project "IMIR-UP" about.

world intuitively times commercialization first 21m electronic bulk cameras normal representing ing deployment 651 inner manually natural gesture imir genius 105 award requiring calibrated security innovation touchless reducing technologies smart data recognition hardware tuned integrate customise mature interpretation innovative privacy difficult disrupt ultrasound extra constant positively solutions expensive accumulated rendering interact plug sensing commercialisation supplemental software solution transforming manufacturers human segments device compromise patented risk simultaneously instead magic profits intuitive detection respectively revenues tam winning labs 195 leader play sensors extension market reflection ready interactions elliptic 87 gross 15m estimate 36m adopting mass intrusive fashioned

Project "IMIR-UP" data sheet

The following table provides information about the project.

Coordinator	ELLIPTIC LABORATORIES AS Organization address address: AKERSGATA 32 city: OSLO postcode: 180 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.
Coordinator Country	Norway [NO]
Project website	https://www.ellipticlabs.com/horizon-2020/
Total cost	3˙087˙495 €
EC max contribution	2˙161˙246 € (70%)
Programme	1. H2020-EU.3. (PRIORITY 'Societal challenges) 2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs) 3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
Code Call	H2020-SMEInst-2018-2020-2
Funding Scheme	SME-2
Starting year	2019
Duration (year-month-day)	from 2019-02-01 to 2020-05-31

Partnership

Take a look of project's partnership.

#	participants	country	role	EC contrib. [€]
1	ELLIPTIC LABORATORIES AS ELLIPTIC LABORATORIES AS Organization address address: AKERSGATA 32 city: OSLO postcode: 180 website: n.a. contact info title: n.a. name: n.a. surname: n.a. function: n.a. email: n.a. telephone: n.a. fax: n.a.	NO (OSLO)	coordinator	2˙161˙246.00

Map

Project objective

Smart device manufacturers require constant innovation in order to improve their products while simultaneously reducing costs. Hardware-based solutions are expensive, requiring dedicated sensors and long deployment times to fully integrate them into devices, since they must be manually tuned and calibrated for each new type of application. This makes it difficult to customise such devices for different market segments and end-user needs. Furthermore, extra hardware requirements often compromise a device’s design, increasing their bulk and rendering them old-fashioned. Many hardware-based solutions also increase the risk to a user’s privacy and data security, such as those solutions involving cameras. As a result, manufacturers are adopting software-only solutions instead of hardware. However, they do not yet have a presence detection or gesture recognition solution ready for mass commercialization.

Elliptic Labs is the world leader in ultrasound sensing software for smart devices, enabling touchless interactions and gesture interpretation. INNER MAGIC and INNER REFLECTION (IMIR products) are the first-of-their-kind integrated solutions for non-intrusive user presence detection and intuitive gesture recognition, transforming smart devices into genius devices. The aim of the IMIR-UP Phase 2 project is to fully mature our award-winning and patented technology for easy, mass-scale (“plug-n-play”) deployment in any consumer electronic smart device without requiring supplemental hardware (software only). Bringing our innovative IMIR products to the mass market will positively disrupt existing touchless sensing technologies, resulting in an improved user ability to intuitively interact with their smart devices via a natural extension of normal human behaviour. We estimate that we will reach 651.21m smart devices (just 2.87% of our TAM) after the first 5 years of commercialisation, representing accumulated revenues and gross profits of €195.36m and €105.15m, respectively.

Deliverables

List of deliverables.
Project website	Websites, patent fillings, videos etc.	2019-11-07 15:07:41

Take a look to the deliverables list in detail: detailed list of IMIR-UP deliverables.

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The information about "IMIR-UP" are provided by the European Opendata Portal: CORDIS opendata.

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