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MistAndClean SIGNED

Upscaling production and adding new product lines to the unique and patented water-to-mist technology that reduces water use by 98% without loss of functionality and keeping a high user experience

Total Cost €

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EC-Contrib. €

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Partnership

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 MistAndClean project word cloud

Explore the words cloud of the MistAndClean project. It provides you a very rough idea of what is the project "MistAndClean" about.

secured    nozzle    space    budget    kickstarter    washing    corporates    seeking    faucet    types    distributors    62m    fixed    savings    components    maintaining    ikea    98    clean    18m    setting    radical    population    first    altered    energy    taps    revenue    spent    version    thanks    share    mist    beautiful    mere    speed    household    option    something    global    emissions    public    cheaper    successful    time    company    alone    grow    stage    unilever    hotel    dense    live    endorsement    60k    tam    sales    2023    world    video    airport    bathrooms    million    plastic    tap    restaurant    versatile    showerheads    innovative    showerhead    fitting    crisis    addressable    transforms    durable    turning    conservation    put    switch    flow    patented    half    units    gushing    knows    nearly    budgets    retailers    5m    completion    campaign    carbon    kitchens    full    total    83b    water    views    saving    basic    leaders    offset    market    viral    spray    wwf    companies    segment    mode    commercialization   

Project "MistAndClean" data sheet

The following table provides information about the project.

Coordinator
ALTERED STOCKHOLM AB 

Organization address
address: NYBROGATAN 8 C/O ALMA
city: STOCKHOLM
postcode: 114 34
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Sweden [SE]
 Project website https://www.alteredcompany.com/
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2019
 Duration (year-month-day) from 2019-03-01   to  2019-05-31

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    ALTERED STOCKHOLM AB SE (STOCKHOLM) coordinator 50˙000.00

Map

 Project objective

By 2023, about half of the world’s population will live in areas without enough water for basic needs. Altered is making water saving as easy as possible with a full range of water-saving products for all types of water use and all budgets. For our first development we have spent nearly €1.5M to bring to the market a radical technology: a patented nozzle that transforms a gushing flow into a dense, high-speed mist using up to 98% less water than existing taps, while maintaining the same washing experience with the option to switch to spray mode for a higher flow when needed. We are working together with distributors and retailers to offer something different from traditional companies by turning components no one knows about, into beautiful, easy to use, durable, versatile products fitting for every budget and every tap. Thanks to a viral Kickstarter campaign video with over 50 million views we have secured the sales of our first 60K units, our first partnerships with large corporates like Ikea and Unilever and an endorsement from WWF which have set us on our way to help solve the global water crisis, contribute to energy savings and offset carbon emissions. We are seeking €1.62M for Mist&Clean, making the way for three new developments based on our current technology: 1) a cheaper, plastic version of our current devices 2) a fixed faucet for new bathrooms and kitchens and 3) showerheads so that our innovative water saving technology can be put to use in every household, hotel, restaurant, airport and public space. The successful completion of Mist&Clean will allow us to grow our share of the faucet market and tap into the showerhead segment for the first time, a total addressable market (TAM) in the EU alone of 1.83B units. A mere year after the commercialization of these new developments, we expect that they will contribute over €18M in revenue to Altered, setting the stage for our company to be leaders in water conservation.

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The information about "MISTANDCLEAN" are provided by the European Opendata Portal: CORDIS opendata.

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