Opendata, web and dolomites


Pizza Vending Machine with Innovative oven and refrigerated storage technology for improved performance and operations

Total Cost €


EC-Contrib. €






 MARGHERITA project word cloud

Explore the words cloud of the MARGHERITA project. It provides you a very rough idea of what is the project "MARGHERITA" about.

companies    few    solutions    size    matches    globally    vending    prepare    optimizations    manufacturing    designs    ou    parks    weight    solution    efficiency    pizza    core    2023    variety    separate    critical    technologies    contact    energy    margherita    limited    strategic    benefits    entered    designing    srl    machine    market    indicates    create    time    techniques    vast    fresh    specializes    demand    criteria    food    30    algorithms    settings    ranging    reduce    units    ago    hot    locations    manufacturers    car    million    cierreci    operators    heating    innovative    chain    distributors    waiting    innovation    minutes    close    relationship    lowering    tasty    area    enjoy    machines    hospitals    company    innovations    thanks    revenues    optimize    scalability    day    stakeholders    airports    modularization    90    our    incorporating    viability    aligned    combination    lean    buyers    logistics    cooling    hotels    12   

Project "MARGHERITA" data sheet

The following table provides information about the project.


Organization address
address: VIA PREMUDA 30
postcode: 42123
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Italy [IT]
 Project website
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3.3. (SOCIETAL CHALLENGES - Secure, clean and efficient energy)
2. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
3. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-1-2016-2017
 Funding Scheme SME-1
 Starting year 2017
 Duration (year-month-day) from 2017-02-01   to  2017-05-31


Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    CIERRECI SRL IT (REGGIO EMILIA) coordinator 50˙000.00


 Project objective

Our company, Cierreci Srl, specializes in designing and manufacturing advanced vending machine solutions, incorporating the most innovative technologies to offer a variety of vending machine solutions. One of our core strategic areas of focus has been in the area of pizza vending machines.

Pizza vending machines entered the market over 10 years ago in response to market demand for more hot food vending machine products. However, while existing technology can prepare a tasty pizza in few minutes, the viability of pizza vending machines has been limited because machine designs have so far not been aligned to buyers' critical selection criteria.

Through a combination of innovative product designs and component optimizations, we have developed a solution that matches this market demand. The principle innovations behind ou​r new pizza vending machine, known as MARGHERITA, reduce the overall size and weight of the machine as well as lowering production costs through lean manufacturing techniques. We achieve a 30% reduction in the depth of the machine through component modularization and a significant energy efficiency (90%) thanks to our control algorithms that optimize the heating and cooling processes. Our close contact and relationship with vending machine distributors indicates that these are the changes they have been waiting for over the past 10 years.

Our new Margherita machine will create €12 million in revenues by 2023, with an estimated 1,000 separate units operating globally. Our innovation benefits a vast value chain of stakeholders, ranging from vending machine operators and distributors to pizza manufacturers to delivery and logistics companies. Our new machine will enable scalability of this novel technology, enabling end users to enjoy a fresh, hot pizza in a variety of locations and settings (e.g. hotels, hospitals, airports, car parks) at any time of day.

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The information about "MARGHERITA" are provided by the European Opendata Portal: CORDIS opendata.

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