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Hyper360 SIGNED

Enriching 360 media with 3D storytelling and personalisation elements

Total Cost €

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EC-Contrib. €

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Partnership

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Views

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 Hyper360 project word cloud

Explore the words cloud of the Hyper360 project. It provides you a very rough idea of what is the project "Hyper360" about.

starting    facebook    undergoing    immersive    3d    direction    linear    ict    immerse    hyper    competing    standards    players    investing    preference    extraction    narrators    framework    offers    competitive    innovation    experiment    content    digitisation    utilized    bbc    network    free    consume    business    hyper360    consumers    leveraging    commercial    driving    placing    validated    digital    implicit    subscription    360    immersion    viewers    feelings    introduction    enriched    seeing    google    directrs    industry    advertising    models    ongoing    intel    storytelling    video    complete    market    shifting    extensions    posed    virtual    consumption    broadcasters    toolset    hybrid    revolution    format    sky    navigate    besides    services    insert    viewpoint    contexts    personalisation    toward    powerful    share    hype    ott    seat    omnidirectional    appearances    acquiring    ny    marketing    leaving    journalism    providers    appropriately    vod    screen    times    prevalent    360o    media    big    migration   

Project "Hyper360" data sheet

The following table provides information about the project.

Coordinator
ENGINEERING - INGEGNERIA INFORMATICA SPA 

Organization address
address: PIAZZALE DELL'AGRICOLTURA 24
city: ROMA
postcode: 144
website: www.eng.it

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Italy [IT]
 Project website http://www.hyper360.eu/
 Total cost 4˙464˙292 €
 EC max contribution 3˙736˙254 € (84%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
 Code Call H2020-ICT-2016-2
 Funding Scheme IA
 Starting year 2017
 Duration (year-month-day) from 2017-10-01   to  2020-09-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    ENGINEERING - INGEGNERIA INFORMATICA SPA IT (ROMA) coordinator 528˙062.00
2    DRUKKA KORLATOLT FELELOSSEGU TARSASAG HU (BUDAPEST) participant 557˙812.00
3    ETHNIKO KENTRO EREVNAS KAI TECHNOLOGIKIS ANAPTYXIS EL (THERMI THESSALONIKI) participant 545˙375.00
4    JOANNEUM RESEARCH FORSCHUNGSGESELLSCHAFT MBH AT (GRAZ) participant 540˙000.00
5    RUNDFUNK BERLIN-BRANDENBURG DE (BERLIN) participant 523˙625.00
6    FRAUNHOFER GESELLSCHAFT ZUR FOERDERUNG DER ANGEWANDTEN FORSCHUNG E.V. DE (MUNCHEN) participant 428˙500.00
7    RETI TELEVISIVE ITALIANE SPA IT (ROMA) participant 414˙254.00
8    EUROKLEIS SRL IT (ROMA) participant 198˙625.00

Map

Leaflet | Map data © OpenStreetMap contributors, CC-BY-SA, Imagery © Mapbox

 Project objective

The media market is currently undergoing a major change as its traditional business models are shifting to digital products and services rapidly. Besides the prevalent digitisation, this change is also driven by network advances and consumer behaviour. The introduction of non-linear content (OTT, VOD) has given consumers more control of their screen and the content they consume, placing them in the driving seat and leaving the commercial broadcasters competing for their attention. Thus, a migration toward as subscription VOD services is observed with OTT services emerging and becoming very competitive by acquiring a large share of the media market. Hyper360 aims to use ICT technology and innovation exploiting the ongoing Virtual Reality revolution. The goal is to offer a complete end-to-end production toolset for enriched 360o video, with novel 3D storytelling elements, while also leveraging the powerful implicit preference extraction means that omnidirectional viewing offers, i.e. the viewing direction, to build a personalisation framework on top of the consumption of this new hybrid format. 360o content is well posed to provide feelings of presence and immersion and is now starting to be utilized in the media industry. Sky, BBC, NY Times are just some of the media players already starting to experiment with it, while big ICT players like Facebook, Google and Intel are investing in it. Hyper 360 aims to exploit this 360 hype and offer to it extensions for directrs, by allowing them to insert 3D appearances of narrators to appropriately navigate and immerse the viewers. The production toolset will be deployed and validated with the help of 2 large broadcasters and OTT providers, in the contexts of Immersive Journalism (free viewpoint) and Targeted Advertising (personalisation), as 360o video is seeing increased usage in both marketing and journalism. Finally, Hyper360 will greatly contribute in the emerging standards for free viewpoint video.

 Deliverables

List of deliverables.
Preliminary Player Technology Documents, reports 2020-01-27 14:57:29
Preliminary Production Techniques Documents, reports 2020-01-27 14:57:29
1st Data Management Plan Open Research Data Pilot 2020-01-27 14:57:30
Dissemination and Communication Plan Documents, reports 2020-01-27 14:57:29
Audience Assessment Framework Documents, reports 2020-01-27 14:57:29
Project Website and Community of Practice Other 2020-01-27 14:57:29
Capturing Tools Other 2020-01-27 14:57:29
Requirements and Scenarios Documents, reports 2020-01-27 14:57:29
Preliminary Media Graphs, Profiling and Recommendation Engine Documents, reports 2020-01-27 14:57:29

Take a look to the deliverables list in detail:  detailed list of Hyper360 deliverables.

 Publications

year authors and title journal last update
List of publications.
2018 Dimitrios S. Alexiadis, Nikolaos Zioulis, Dimitrios Zarpalas, Petros Daras
Fast deformable model-based human performance capture and FVV using consumer-grade RGB-D sensors
published pages: 260-278, ISSN: 0031-3203, DOI: 10.1016/j.patcog.2018.02.013
Pattern Recognition 79 2020-01-27

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The information about "HYPER360" are provided by the European Opendata Portal: CORDIS opendata.

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