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Hyper360 SIGNED

Enriching 360 media with 3D storytelling and personalisation elements

Total Cost €

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EC-Contrib. €

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Partnership

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 Hyper360 project word cloud

Explore the words cloud of the Hyper360 project. It provides you a very rough idea of what is the project "Hyper360" about.

undergoing    contexts    market    narrators    appearances    framework    offers    utilized    enriched    extensions    seeing    format    virtual    extraction    hyper    competitive    shifting    ny    journalism    leaving    360o    leveraging    feelings    video    ict    providers    vod    digital    immerse    commercial    hybrid    business    directrs    advertising    players    linear    placing    viewpoint    ott    insert    subscription    immersion    services    toolset    facebook    starting    sky    driving    besides    hype    360    direction    ongoing    digitisation    powerful    network    consumption    appropriately    omnidirectional    broadcasters    implicit    posed    3d    free    navigate    acquiring    consumers    seat    models    validated    introduction    personalisation    share    preference    experiment    content    prevalent    industry    hyper360    revolution    consume    bbc    competing    storytelling    viewers    immersive    migration    standards    intel    screen    times    investing    google    toward    big    marketing    complete    innovation    media   

Project "Hyper360" data sheet

The following table provides information about the project.

Coordinator
ENGINEERING - INGEGNERIA INFORMATICA SPA 

Organization address
address: PIAZZALE DELL'AGRICOLTURA 24
city: ROMA
postcode: 144
website: www.eng.it

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Italy [IT]
 Project website http://www.hyper360.eu/
 Total cost 4˙464˙292 €
 EC max contribution 3˙736˙254 € (84%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
 Code Call H2020-ICT-2016-2
 Funding Scheme IA
 Starting year 2017
 Duration (year-month-day) from 2017-10-01   to  2020-09-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    ENGINEERING - INGEGNERIA INFORMATICA SPA IT (ROMA) coordinator 528˙062.00
2    DRUKKA KORLATOLT FELELOSSEGU TARSASAG HU (BUDAPEST) participant 557˙812.00
3    ETHNIKO KENTRO EREVNAS KAI TECHNOLOGIKIS ANAPTYXIS EL (THERMI THESSALONIKI) participant 545˙375.00
4    JOANNEUM RESEARCH FORSCHUNGSGESELLSCHAFT MBH AT (GRAZ) participant 540˙000.00
5    RUNDFUNK BERLIN-BRANDENBURG DE (BERLIN) participant 523˙625.00
6    FRAUNHOFER GESELLSCHAFT ZUR FOERDERUNG DER ANGEWANDTEN FORSCHUNG E.V. DE (MUNCHEN) participant 428˙500.00
7    RETI TELEVISIVE ITALIANE SPA IT (ROMA) participant 414˙254.00
8    EUROKLEIS SRL IT (ROMA) participant 198˙625.00

Map

 Project objective

The media market is currently undergoing a major change as its traditional business models are shifting to digital products and services rapidly. Besides the prevalent digitisation, this change is also driven by network advances and consumer behaviour. The introduction of non-linear content (OTT, VOD) has given consumers more control of their screen and the content they consume, placing them in the driving seat and leaving the commercial broadcasters competing for their attention. Thus, a migration toward as subscription VOD services is observed with OTT services emerging and becoming very competitive by acquiring a large share of the media market. Hyper360 aims to use ICT technology and innovation exploiting the ongoing Virtual Reality revolution. The goal is to offer a complete end-to-end production toolset for enriched 360o video, with novel 3D storytelling elements, while also leveraging the powerful implicit preference extraction means that omnidirectional viewing offers, i.e. the viewing direction, to build a personalisation framework on top of the consumption of this new hybrid format. 360o content is well posed to provide feelings of presence and immersion and is now starting to be utilized in the media industry. Sky, BBC, NY Times are just some of the media players already starting to experiment with it, while big ICT players like Facebook, Google and Intel are investing in it. Hyper 360 aims to exploit this 360 hype and offer to it extensions for directrs, by allowing them to insert 3D appearances of narrators to appropriately navigate and immerse the viewers. The production toolset will be deployed and validated with the help of 2 large broadcasters and OTT providers, in the contexts of Immersive Journalism (free viewpoint) and Targeted Advertising (personalisation), as 360o video is seeing increased usage in both marketing and journalism. Finally, Hyper360 will greatly contribute in the emerging standards for free viewpoint video.

 Deliverables

List of deliverables.
Preliminary Player Technology Documents, reports 2020-01-27 14:57:29
Preliminary Production Techniques Documents, reports 2020-01-27 14:57:29
1st Data Management Plan Open Research Data Pilot 2020-01-27 14:57:30
Dissemination and Communication Plan Documents, reports 2020-01-27 14:57:29
Audience Assessment Framework Documents, reports 2020-01-27 14:57:29
Project Website and Community of Practice Other 2020-01-27 14:57:29
Capturing Tools Other 2020-01-27 14:57:29
Requirements and Scenarios Documents, reports 2020-01-27 14:57:29
Preliminary Media Graphs, Profiling and Recommendation Engine Documents, reports 2020-01-27 14:57:29

Take a look to the deliverables list in detail:  detailed list of Hyper360 deliverables.

 Publications

year authors and title journal last update
List of publications.
2018 Dimitrios S. Alexiadis, Nikolaos Zioulis, Dimitrios Zarpalas, Petros Daras
Fast deformable model-based human performance capture and FVV using consumer-grade RGB-D sensors
published pages: 260-278, ISSN: 0031-3203, DOI: 10.1016/j.patcog.2018.02.013
Pattern Recognition 79 2020-01-27

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The information about "HYPER360" are provided by the European Opendata Portal: CORDIS opendata.

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