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Mimica Touch SIGNED

Bioreactive food expiry label that mimics the actual decay of food for a reliable and accurate method of reducing food waste

Total Cost €

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EC-Contrib. €

0

Partnership

0

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 Mimica Touch project word cloud

Explore the words cloud of the Mimica Touch project. It provides you a very rough idea of what is the project "Mimica Touch" about.

uk    accurate    tactile    33    dates    fits    links    benefits    decay    expiration    commercialisation    ing    expiring    commercial    valorises    sme    social    uses    money    intend    solution    sound    industries    greenhouse    accurately    wasted    60    prematurely    foresee    conservative    exposed    jobs    emitted    savings    significantly    gel    calibrated    indication    wastage    estimates    giving    plan    offers    resides    designed    waste    50    unrivalled    billion    applicable    fast    time    predict    food    instrument    hire    deployment    label    stages    employment    rate    printed    touch    inaccurate    indicator    market    customers    stakeholders    expiry    profits    reduce    gases    edible    clients    32    disposed    safety    spend    secured    current    off    causes    biologically    retailers    accuracy    material    water    first    excess    consumers    active    inclusion    mimica    freshness    drinking    mimic    gelatine    financial    bioreactive   

Project "Mimica Touch" data sheet

The following table provides information about the project.

Coordinator
MIMICA LAB LTD 

Organization address
address: RISE 41 LUKE STREET
city: LONDON
postcode: EC2A 4DP
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country United Kingdom [UK]
 Project website http://www.mimicalab.com
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2018
 Duration (year-month-day) from 2018-06-01   to  2018-09-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    MIMICA LAB LTD UK (LONDON) coordinator 50˙000.00

Map

 Project objective

Current printed expiry dates are inaccurate and conservative estimates, which can’t predict the condition that the food product is exposed to. This results in 33% of all food being wasted (1.2 billion tonnes). Of this food 60% is still edible and was disposed of prematurely. Food waste also causes 1.6 billion tonnes of greenhouse gases, wastage of 40-50% of drinking water and many retailers and consumers to spend excess money on wasted food.

Mimica Touch is a tactile freshness indicator and food expiry label that uses specifically designed gelatine to accurately mimic the decay rate of food. The gel is exposed to both the same conditions as the food and the off-gases emitted from expiring food, thus giving a real-time indication of the product’s freshness. The gelatine is specifically calibrated to experience and mimic each food product’s decay. It offers many benefits: Low-cost, accurate solution; Food waste reduction; Increased food safety; Valorises waste material; Improved social inclusion; and Applicable in a wide range of uses and industries.

Mimica Touch is the only tactile food expiration indicator that is biologically active, resulting in an unrivalled accuracy. Not only can it significantly reduce food waste but also offers and increase to profits and savings for all stakeholders. Mimica resides in the UK, where the technology was first developed and where significant links with customers and users of the solution have been secured. Within the project, Mimica intend to hire personnel to identify commercial partnerships and possible clients throughout Europe. Mimica foresee future employment growth of 32 jobs in the early stages of commercialisation.

The proposed work in Phase 1 of the SME instrument fits into the overall plan to reach market by contributing the financial resources needed for a fast, sound & wider deployment of the bioreactive food expiry label & the market uptake.

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The information about "MIMICA TOUCH" are provided by the European Opendata Portal: CORDIS opendata.

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