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Mimica Touch SIGNED

Bioreactive food expiry label that mimics the actual decay of food for a reliable and accurate method of reducing food waste

Total Cost €

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EC-Contrib. €

0

Partnership

0

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 Mimica Touch project word cloud

Explore the words cloud of the Mimica Touch project. It provides you a very rough idea of what is the project "Mimica Touch" about.

tactile    edible    industries    accuracy    offers    savings    fits    freshness    time    rate    stakeholders    sme    commercial    60    safety    mimic    first    resides    secured    33    benefits    drinking    expiring    accurate    conservative    solution    printed    billion    valorises    significantly    commercialisation    excess    label    32    gases    instrument    plan    employment    causes    sound    off    expiry    profits    gelatine    money    clients    inaccurate    retailers    waste    stages    prematurely    wasted    bioreactive    exposed    links    water    designed    greenhouse    jobs    expiration    fast    wastage    spend    mimica    current    market    calibrated    decay    active    consumers    hire    intend    disposed    accurately    food    customers    giving    deployment    unrivalled    gel    uk    touch    dates    emitted    material    indicator    uses    inclusion    foresee    applicable    ing    reduce    indication    social    estimates    50    predict    financial    biologically   

Project "Mimica Touch" data sheet

The following table provides information about the project.

Coordinator
MIMICA LAB LTD 

Organization address
address: RISE 41 LUKE STREET
city: LONDON
postcode: EC2A 4DP
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country United Kingdom [UK]
 Project website http://www.mimicalab.com
 Total cost 71˙429 €
 EC max contribution 50˙000 € (70%)
 Programme 1. H2020-EU.3. (PRIORITY 'Societal challenges)
2. H2020-EU.2.3. (INDUSTRIAL LEADERSHIP - Innovation In SMEs)
3. H2020-EU.2.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies)
 Code Call H2020-SMEInst-2018-2020-1
 Funding Scheme SME-1
 Starting year 2018
 Duration (year-month-day) from 2018-06-01   to  2018-09-30

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    MIMICA LAB LTD UK (LONDON) coordinator 50˙000.00

Map

 Project objective

Current printed expiry dates are inaccurate and conservative estimates, which can’t predict the condition that the food product is exposed to. This results in 33% of all food being wasted (1.2 billion tonnes). Of this food 60% is still edible and was disposed of prematurely. Food waste also causes 1.6 billion tonnes of greenhouse gases, wastage of 40-50% of drinking water and many retailers and consumers to spend excess money on wasted food.

Mimica Touch is a tactile freshness indicator and food expiry label that uses specifically designed gelatine to accurately mimic the decay rate of food. The gel is exposed to both the same conditions as the food and the off-gases emitted from expiring food, thus giving a real-time indication of the product’s freshness. The gelatine is specifically calibrated to experience and mimic each food product’s decay. It offers many benefits: Low-cost, accurate solution; Food waste reduction; Increased food safety; Valorises waste material; Improved social inclusion; and Applicable in a wide range of uses and industries.

Mimica Touch is the only tactile food expiration indicator that is biologically active, resulting in an unrivalled accuracy. Not only can it significantly reduce food waste but also offers and increase to profits and savings for all stakeholders. Mimica resides in the UK, where the technology was first developed and where significant links with customers and users of the solution have been secured. Within the project, Mimica intend to hire personnel to identify commercial partnerships and possible clients throughout Europe. Mimica foresee future employment growth of 32 jobs in the early stages of commercialisation.

The proposed work in Phase 1 of the SME instrument fits into the overall plan to reach market by contributing the financial resources needed for a fast, sound & wider deployment of the bioreactive food expiry label & the market uptake.

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The information about "MIMICA TOUCH" are provided by the European Opendata Portal: CORDIS opendata.

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