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WAI SIGNED

Wiraya Activation Intelligence

Total Cost €

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EC-Contrib. €

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Partnership

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 WAI project word cloud

Explore the words cloud of the WAI project. It provides you a very rough idea of what is the project "WAI" about.

arpu    150    prove    demand    2008    software    2016    gain    operators    people    northern    revenue    initial    time    human    innovation    ahead    price    bases    cutting    european    positive    satisfaction    optimize    automatically    thereby    global    device    presented    competitiveness    found    struggle    ai    personal    renew    plan    conversion    spend    loyalty    leverage    climate    helping    markets    customer    verticals    voice    engage    wai    learns    employs    millions    operator    mimic    2022    tests    telecom    opportunity    data    lifetime    models    communicate    grew    dialogues    tools    3m    ing    team    market    interactions    prediction    loi    adapts    edge    83    orchestrates    mobile    london    lower    win    managed    loses    handset    window    stockholm    transferable    individual    personalized    14    expertise    competition    service    hq    competitive    manually    shares    700    45m    utilizing    wiraya    strengthens    times    worked    employ    5m    churn    communication    marketing    blend    delivers    customers   

Project "WAI" data sheet

The following table provides information about the project.

Coordinator
WIRAYA SOLUTIONS AB 

Organization address
address: STUREPLAN 4 A 4 TR
city: STOCKHOLM
postcode: 114 35
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Sweden [SE]
 Project website https://www.wiraya.com/
 Total cost 2˙902˙320 €
 EC max contribution 2˙031˙624 € (70%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-2-2016-2017
 Funding Scheme SME-2
 Starting year 2018
 Duration (year-month-day) from 2018-03-01   to  2020-02-29

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    WIRAYA SOLUTIONS AB SE (STOCKHOLM) coordinator 2˙031˙624.00

Map

 Project objective

European mobile telecom operators struggle with low customer satisfaction and loyalty in highly competitive markets resulting in high churn (an average mobile operator churn of 14% means that an operator with 5m customers loses 700,000 customers each year), lower ARPU and a high marketing spend to win new customers. Many operators use advanced churn prediction models today but have not yet found an effective way to leverage on this knowledge at large scale. They now demand tools to efficiently engage with millions of customers on a personal level and thereby increase customer satisfaction and loyalty. Our managed software cost-efficiently orchestrates and delivers personalized communication enabling dialogues with large customer bases using a blend of voice and text to mimic a human communication. Today, we optimize the communication manually based on our team’s experience, but will now take our product to be automatically data-driven utilizing AI (WAI). Based on previous and real-time interactions WAI learns and adapts what, when and how to communicate with each individual, helping customers to change price plan, order new handset, renew service or get support through a mobile device. Initial tests prove five times higher conversion, and optimize customer lifetime value at a scale that is not possible manually. Wiraya was established in 2008, employs 40 in Stockholm (HQ) and London, and revenue grew by 83% to €3m in 2016. We have worked with Northern Europe’s largest telecom operators for years, and presented WAI to their top management with very positive response, resulting in LoI:s with 3 leading test partner operators. We have a window of opportunity to gain market shares ahead of competition, and will in 2022 have €45m in revenue and employ 150 people. Our cutting-edge AI technology and expertise is transferable across EU and strengthens EU’s innovation climate and global AI competitiveness, not only within telecom, but also within other verticals.

 Deliverables

List of deliverables.
Launch of updated new website Websites, patent fillings, videos etc. 2020-03-04 09:48:06
Online technical documentation Documents, reports 2020-03-04 09:48:06
Dashboard for showing progress and result Demonstrators, pilots, prototypes 2020-03-04 09:48:06
Meeting structure setup, tools for collaboration and scheduling of recurring meetings Documents, reports 2020-03-04 09:48:06
Validate adherence to GDPR requirements Documents, reports 2020-03-04 09:48:06

Take a look to the deliverables list in detail:  detailed list of WAI deliverables.

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The information about "WAI" are provided by the European Opendata Portal: CORDIS opendata.

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