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WAI SIGNED

Wiraya Activation Intelligence

Total Cost €

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EC-Contrib. €

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Partnership

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 WAI project word cloud

Explore the words cloud of the WAI project. It provides you a very rough idea of what is the project "WAI" about.

2016    times    loi    presented    positive    ahead    utilizing    innovation    european    models    handset    loses    loyalty    personal    worked    14    climate    verticals    expertise    competition    people    helping    prediction    45m    150    wiraya    churn    markets    automatically    market    delivers    managed    telecom    optimize    initial    win    competitive    prove    engage    revenue    northern    2008    millions    human    bases    satisfaction    700    opportunity    lifetime    2022    competitiveness    struggle    dialogues    wai    5m    adapts    team    data    stockholm    renew    thereby    spend    cutting    83    employ    time    manually    communication    plan    window    operators    blend    gain    leverage    transferable    orchestrates    learns    software    ing    global    customers    individual    ai    conversion    strengthens    edge    service    found    customer    mimic    hq    lower    device    3m    demand    shares    price    marketing    operator    communicate    arpu    london    employs    interactions    grew    tools    voice    mobile    personalized    tests   

Project "WAI" data sheet

The following table provides information about the project.

Coordinator
WIRAYA SOLUTIONS AB 

Organization address
address: STUREPLAN 4 A 4 TR
city: STOCKHOLM
postcode: 114 35
website: n.a.

contact info
title: n.a.
name: n.a.
surname: n.a.
function: n.a.
email: n.a.
telephone: n.a.
fax: n.a.

 Coordinator Country Sweden [SE]
 Project website https://www.wiraya.com/
 Total cost 2˙902˙320 €
 EC max contribution 2˙031˙624 € (70%)
 Programme 1. H2020-EU.2.1.1. (INDUSTRIAL LEADERSHIP - Leadership in enabling and industrial technologies - Information and Communication Technologies (ICT))
2. H2020-EU.2.3.1. (Mainstreaming SME support, especially through a dedicated instrument)
 Code Call H2020-SMEINST-2-2016-2017
 Funding Scheme SME-2
 Starting year 2018
 Duration (year-month-day) from 2018-03-01   to  2020-02-29

 Partnership

Take a look of project's partnership.

# participants  country  role  EC contrib. [€] 
1    WIRAYA SOLUTIONS AB SE (STOCKHOLM) coordinator 2˙031˙624.00

Map

 Project objective

European mobile telecom operators struggle with low customer satisfaction and loyalty in highly competitive markets resulting in high churn (an average mobile operator churn of 14% means that an operator with 5m customers loses 700,000 customers each year), lower ARPU and a high marketing spend to win new customers. Many operators use advanced churn prediction models today but have not yet found an effective way to leverage on this knowledge at large scale. They now demand tools to efficiently engage with millions of customers on a personal level and thereby increase customer satisfaction and loyalty. Our managed software cost-efficiently orchestrates and delivers personalized communication enabling dialogues with large customer bases using a blend of voice and text to mimic a human communication. Today, we optimize the communication manually based on our team’s experience, but will now take our product to be automatically data-driven utilizing AI (WAI). Based on previous and real-time interactions WAI learns and adapts what, when and how to communicate with each individual, helping customers to change price plan, order new handset, renew service or get support through a mobile device. Initial tests prove five times higher conversion, and optimize customer lifetime value at a scale that is not possible manually. Wiraya was established in 2008, employs 40 in Stockholm (HQ) and London, and revenue grew by 83% to €3m in 2016. We have worked with Northern Europe’s largest telecom operators for years, and presented WAI to their top management with very positive response, resulting in LoI:s with 3 leading test partner operators. We have a window of opportunity to gain market shares ahead of competition, and will in 2022 have €45m in revenue and employ 150 people. Our cutting-edge AI technology and expertise is transferable across EU and strengthens EU’s innovation climate and global AI competitiveness, not only within telecom, but also within other verticals.

 Deliverables

List of deliverables.
Launch of updated new website Websites, patent fillings, videos etc. 2020-03-04 09:48:06
Online technical documentation Documents, reports 2020-03-04 09:48:06
Dashboard for showing progress and result Demonstrators, pilots, prototypes 2020-03-04 09:48:06
Meeting structure setup, tools for collaboration and scheduling of recurring meetings Documents, reports 2020-03-04 09:48:06
Validate adherence to GDPR requirements Documents, reports 2020-03-04 09:48:06

Take a look to the deliverables list in detail:  detailed list of WAI deliverables.

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The information about "WAI" are provided by the European Opendata Portal: CORDIS opendata.

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